Pricing Psychology: How to Set Prices Your Customers Will Actually Pay

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Previously titled “Learn the key components of costs and pricing (#020)” — renamed by the publisher on Aug 3, 2026

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Recorded31 Oct 2024

Publisheranchor.fm ↗

Handlerec:7738840

Show notes

In this episode of the Thrive in Fashion podcast, host Elisabeth Mac Hale explores essential pricing strategies and costing fundamentals for fashion buyers, whether you’re managing a large retail business or running an independent boutique. Elisabeth breaks down the key components of pricing, from cost of goods to landed costs, and explains critical differences between gross and net profit margins. Tune in to learn how mastering the pricing process drives profitability and brand success.If you would like to lern and develop your fashion buying skills and how develop products from Concept to Customer check out the link below⁠Thrive in Fashion Buying & Merchandising Course

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