Send us Fan MailGet an exclusive price for vidIQ! https://link.vidiq.com/podcastWant a 1 on 1 coach? https://vidiq.ink/theboost1on1Join our Discord! https://www.vidiq.com/discordWatch the video version: https://youtu.be/q9uhSW2hm-4We sit down with Matt from Assemble to unpack how he goes from corporate layoffs to full-time YouTube with a focused wrestling game channel. We dig into narrowing your niche, building a second channel for diversification, and handling controversy without turning into rage bait.• getting laid off during COVID and choosing not to return to corporate work• treating YouTube like a real job with daily uploads and tighter focus• narrowing from broad entertainment to wrestling game coverage• spotting traction signals through views, subscribers and month over month revenue• choosing a channel name that supports community and future expansion• launching a second channel to avoid mixed signals and seasonal dips• relearning retention, pacing and video length for a new audience• earning recognition from the WWE 2K team through consistent work• staying grounded when viewers and creators recognise you in public• breaking down the WWE 2K26 battle pass backlash and why players are angry• how to criticise a product clearly without yelling or selling out• aiming to make the wrestling channel the long-term primary

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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