Zohran Mamdani, the Internet’s Mayor (Re-air)

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Uncanny Valley | WIRED 32 min 2 speakers 6 chapters transcribed 1 month ago
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How did Zohran Mamdani become the internet’s mayor and what sparked his social media strategy?

Katie Drummond 0:04
Welcome to Wired's Big Interview. I'm Katie Drummond. Zoran Mamdani is, quite literally, everywhere. The 34-year-old New York State Assemblyman went from political rookie to internet darling and the presumptive winner of New York City's November mayoral race. He's already graced the covers of Time, New York, Vanity Fair, and The Nation, among other publications. He's sparred with newscasters on CNN and NBC, he's riffed with Stephen Colbert, and he's bantered like his life depended on it. with the hosts of the view. Mamdani's ascent to political superstar wasn't fueled by those print pages or broadcast interviews. Instead, his meteoric rise is arguably the byproduct of a single element of his mayoral campaign.
Katie Drummond 0:47
A really, really good social strategy. I wanted to ask him about it. So on a rainy Monday morning, Mamdani and I caught up for 45 minutes in a conference room at his Manhattan campaign office. This is that conversation. Mr. Mamdani, welcome to the big interview. Thank you very much for having me. Thank you for being here. So we always start these conversations with some rapid fire questions. It's Monday morning. We're gonna warm up a little bit. Are you ready? I'm
Zohran Mamdani 1:13
ready.
Katie Drummond 1:14
You're ready. Okay. What is your screen time average in a given week? Don't lie to me. It's too early in the interview for that.
Zohran Mamdani 1:20
Um I'm gonna be honest, I haven't looked at it, but mostly out of fear. Okay.
Katie Drummond 1:25
So it's extremely elevated.
Zohran Mamdani 1:26
It's it's elevated is a very kind word.
Katie Drummond 1:28
What is your internet guilty pleasure?
Zohran Mamdani 1:32
Probably say TikTok.
Katie Drummond 1:33
Same.
Zohran Mamdani 1:34
You know. Um, it's been quite concerning now. A lot of my algorithm is AI videos of Jake Paul speaking Punjabi. That
Katie Drummond 1:42
Sounds sounds like quite a guilty pleasure to me. Uh if you could design one civic app for New Yorkers, what would it do?
Zohran Mamdani 1:49
Mm. One civic app for New Yorkers. Right now I'd say an app that distills how to vote, where to vote. All the information that you need on voting. Because there's still a lot of New Yorkers that don't know the general election is coming out. Should be one simple place to go.
Katie Drummond 2:04
You would think, wouldn't you? Yeah.
Zohran Mamdani 2:06
Feel that way about a lot of politics.
Katie Drummond 2:08
You met your wife on Hinge, congratulations. Thank
Zohran Mamdani 2:10
you very much.
Katie Drummond 2:11
Any tips?
Zohran Mamdani 2:12
Any tips? Mm-hmm. Um You know, continue to have hope.
Katie Drummond 2:20
I just to be clear, I am married.
Zohran Mamdani 2:22
Okay. But for anyone else, you know. No, shoe a happy marriage.
Katie Drummond 2:29
We're doing great. Thank you. What is one tech tool that you actually find helpful in your day to day work? What do you use?
Zohran Mamdani 2:37
Tech tool. Um It's very old fashioned, but my alarm. Is very useful. I'm sure right like I could not function without that alarm.
Katie Drummond 2:49
What
Zohran Mamdani 2:49
time are
Katie Drummond 2:50
you up this morning?
Zohran Mamdani 2:51
What time was I happen this morning? I was up at seven thirty. Not not too early this morning. This morning was a nice morning. Yeah.

What are Zohran’s personal digital habits and guilty pleasures on the internet?

Zohran Mamdani 2:58
Every now and then you get one of those.
Katie Drummond 2:59
Yeah, yeah. Is technology making democracy stronger or weaker?
Zohran Mamdani 3:03
I think by its current use weaker, but I don't think that's an innate aspect of technology.
Katie Drummond 3:07
If you could have dinner with any tech founder, living or dead, who would it be?
Zohran Mamdani 3:13
Any tech founder living or dead? Hmm. You know, I would like to have dinner with Hujma, who is actually a constituent of mine. He created something called Turbovax, which was a portal that took publicly accessible information about vaccine appointments and made it much easier for New Yorkers to actually sign up for them at the peak of COVID. And it was so much so that I, an elected official, was recommending to my own constituents that they not use the government website to find their appointments and find where they could actually get a test and they used Tripovax instead.
Katie Drummond 3:48
You know, kudos to you for not saying Steve Jobs because that's what most people go for. Okay, let's jump right in. So, before you were an extremely online mayoral candidate. Before you were a state assembly member, a community organizer, a rapper, which we're gonna talk a little bit about. You were a kid and you were a kid who grew up with the internet. Can you talk a little bit about some of your formative digital experiences? Were you an early adopter?

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