Today I connected with Sun Yi, an entrepreneur, storyteller, and the founder of Night Owls. In this conversation, he walks us through how to enhance your personal brand through storytelling. We discuss the ideation process, how to craft your story, and the importance of drawing a line in the sand to make a bigger impact with your message.ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/39 TOPICS FROM THIS EPISODE:Understanding your triggers as a creative and how they affect your contentHow to find stories and develop the courage to make a stand in your contentUsing anchor words to make your content strongerConnect with Sun Yi: https://sunyi.co/ Follow Sun on IG: https://www.instagram.com/sun.yi/ Follow Heather on IG: https://www.instagram.com/heatherparady/ WATCH Episodes on Youtube: https://www.youtube.com/heatherparady Mentioned in this episode:Join the Community!Join here: https://heatherparady.substack.com/Join the Community!

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