Unpacking the Digital Shelf
Episodes
Your Packaging has 3 Seconds to Sell, with Michael Keplinger, Founding Partner at Smashbrand
10 Jun 2024
Contributed by Lukas
On today’s episode, we return to the place where commerce started - a consumer, walking through a store, scanning the packaging, looking for what th...
Delivering Differentiated Content in a World of Content Overwhelm, with Warren Daniels, CMO at Bynder
03 Jun 2024
Contributed by Lukas
The growth in content required by the hungry beast of the digital shelf has been exponential, and is showing no signs of slowing. It is more vital tha...
Spicing up the Global Creative Process at McCormick, with Leah Carlson, VP Client Services at Velir
27 May 2024
Contributed by Lukas
Digital transformation is in Leah Carlson’s blood. From the first outside employee at a family-run business, to leading technology and web projects ...
New Research: The Impact of PDP Quality on Retail Media ROAS, with Russ Dieringer, Founder & CEO, Stratably, and Claire McBride, VP Research & Education, Stratably
20 May 2024
Contributed by Lukas
Are you tired of wasted ad dollars and subpar consumer experiences? Of course you are! The DSI partnered with Stratably to interview digital leaders a...
Sustainability is Shifting from Promise to Progress, with Keith Anderson, Founder & Principal Analyst at Decarbonize.co
13 May 2024
Contributed by Lukas
As we shift from stopping climate change to Mitigation and adaptation, retailers and brands are increasingly making Net Zero commitments and digging i...
A Model for Global Analytics Transformation and Harmonization, with Celia Van Wickel, Director Omnichannel Digital Commerce Analytics at Mars
06 May 2024
Contributed by Lukas
For a company that has been around since 1911, Mars has a reputation as one of the most visionary companies in the industry, particularly when it come...
Loyalty is Now Everyone’s Job, with Andrea Leigh, Founder & CEO, Allume Group
29 Apr 2024
Contributed by Lukas
Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data t...
Insights from Ecommerce in Asia, with Rebecca Xing, CEO at Trustana
22 Apr 2024
Contributed by Lukas
Ecommerce in Asia is such a vibrant mix of unbelievable scale, rapid innovation, and distinct cultures that together become a fascinating source of ca...
Those Silos Ain’t Gonna Bust Themselves, with Diana Macia, Director of Global Omni-Commerce Capabilities at Kellanova
15 Apr 2024
Contributed by Lukas
Our 250th Episode, LIVE from the 2024 Digital Shelf Summit!
The Scoop from CAGNY, with Russ Dieringer, Founder and CEO of Stratably
08 Apr 2024
Contributed by Lukas
The annual CAGNY event in New York, is a rich opportunity to get the pulse of CPG CEOs and CFOs, and identify business trends and areas of focus that ...
How to Activate a Killer Brand, with Natalie Cotter, Sr. Director, Digital Retail at Liquid Death Mountain Water
01 Apr 2024
Contributed by Lukas
Standing out in a crowded beverage market takes creativity, endless energy, and, at least in one case, a passion for murder. I’m talking of course a...
Best-in-Class Data Governance Takes a Community, with Lindsay Savage, Sr. Director, Business Platforms & Data Governance at Georgia-Pacific
25 Mar 2024
Contributed by Lukas
Accurate, complete, reliable data is the enabler of all business operations, and particularly so in commerce. The trick is to create a set of people, ...
How to Be a Big Bet Legend, with John Rossman, co-author of Big Bet Leadership: Your Transformation Playbook in the Hyper-Digital Era
18 Mar 2024
Contributed by Lukas
There’s a distinct sense that we are at the precipice of another era-defining change in commerce, business, and even societies. A moment where leade...
How to Access and Measure Retail Media Networks in the Wild West Era, with Andreas Reiffen, CEO & Co-Founder, Crealytics
11 Mar 2024
Contributed by Lukas
More and more retailers are bringing their retail media networks online in 2024, which is both a management and measurement challenge for brands, but ...
You Have Best-In-Class Digital Content, BUT is it Effective?, with Shazer Baig, Ecommerce Director at L’Oreal, Mike Black, CMO at Profitero, and Kathleen Harrington, Vice President, Digital Merchandising at Hasbro
04 Mar 2024
Contributed by Lukas
Content is understandably a key focus for digital leaders: it's the first thing consumers see and a key factor in their decision-making. Brands have p...
The Funeral Preparations for the Death of the Cookie Must Start Now, with Jeff Greenfield,CEO at Provalytics
26 Feb 2024
Contributed by Lukas
Well, folks, this is it. 2024 is actually the year the cookie finally dies. No more reprieves. And that means you need to get really serious about the...
2024: The Year of OMNIGEDDON!, with Chris Perry, Chief Learning Officer at firstmovr
19 Feb 2024
Contributed by Lukas
The opportunity to take full advantage of growth opportunities of the next few years will come from evolving your strategies and tactics to be fully o...
Driving PDP Performance Through Authenticity at Scale, with Tom Logan, Co-founder & CEO at Cohley
12 Feb 2024
Contributed by Lukas
The data is clear - in the age of authenticity, user generated content is a critical component in driving higher conversion rates, satisfaction, and l...
Predictions for 2024 in Ecommerce, with Andrea Leigh, Founder & CEO, Allume Group
05 Feb 2024
Contributed by Lukas
Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data t...
Attribution is Dead. Long Live Statistical Modeling, with Meghan Corroon, Founder and CEO at Clerdata
29 Jan 2024
Contributed by Lukas
The data sources that the industry has used to measure the performance of media are disintegrating around us. Basically, attribution is dead. And the ...
No data, No Dollars: Lessons from DCG’s Retail Media Benchmark Report, with Gregor Murray, VP of Strategy, Digital Commerce Global
22 Jan 2024
Contributed by Lukas
The three middle phases of Gartner’s Technology Hype Cycle are the Peak of Inflated Expectations, down into the Trough of Disillusionment, then up t...
Unlocking Peace, Power, and Impact by Owning Your Identity at Work, with Amazon Best-Selling Author Tricia Montalvo Timm
15 Jan 2024
Contributed by Lukas
This is how Tricia Montalvo Timm started a LinkedIn Post that would change her life: “My mom is from El Salvador. My dad is from Ecuador. I am Latin...
Streamlining and Optimizing the Content Supply Chain, with Gloria DeCoste, Director of Omni-channel Marketing at Nestle USA
08 Jan 2024
Contributed by Lukas
From her perch as Director of Omni-channel Marketing at Nestle USA, Gloria DeCoste leads a small but mighty team managing over 300 channels in the dai...
The Walmart Marketplace: "Copy & Paste" is a Waste, with Kiri Masters, Head of Retail Marketplace Strategy at Acadia and Tom Spaven, VP of Marketing at Good Wipes
01 Jan 2024
Contributed by Lukas
Walmart.com has become an attractive marketplace channel for brands to consider. The trap that many brands fall into, however, is to simply "copy and ...
2024 Challenges and Opportunities: Insights from CPG Boardrooms, with John Carroll, President Digital Commerce and Analytic Services at Acosta Group
18 Dec 2023
Contributed by Lukas
Guest John Carroll, with deep experience in CPG from executive roles at P&G and Coca Cola, and now in his role as President of Digital Commerce and An...
Real-World Examples of How Top Brands are Using AI on the Digital Shelf
11 Dec 2023
Contributed by Lukas
AI’s impact on e-commerce continues to grow with many brands using test-and-learn approaches with AI in their content creation, testing, syndication...
Integrate Your Retail Media and In-store Campaigns for Better Results, with Paul Brenner, SVP, Retail Media and Partnerships at Vibenomics and Nate Pinkston, Head of Growth at Microsoft Retail Media
04 Dec 2023
Contributed by Lukas
How would you like your retail media or in-store shopper marketing campaigns to result in 40% better spending per household and 50% increased share of...
A Collaborative Mindset in Highly Pressurized Times, with Kenji Gjovig, Managing Director at Bayfield Consulting
27 Nov 2023
Contributed by Lukas
From his time aboard submarines in the US Navy to decades of work in retail, at Sam’s Club, Albertson’s and now Rite Aid, Kenji Gjovig has spent a...
From No Regrets Bets to Operational Transformation: Crafting an AI Strategy to Win Big, with Mike Monroe, Managing Director at Deloitte Digital
20 Nov 2023
Contributed by Lukas
More efficiency and more growth - the often conflicting pressures of business today seem unrelenting, especially on the digital shelf. Mike Monroe, Ma...
Ozempic Hot Take: What Impact will GLP1 Drugs Have on the CPG Industry, with John Carroll, President Digital Commerce and Analytic Services at Acosta Group
13 Nov 2023
Contributed by Lukas
When the new class of GLP1 drugs like Ozempic and Wegovy came onto the market, grocery stocks took a big hit, in anticipation that people on these dru...
Wringing Performance out of Amazon Marketing Cloud, with Ross Walker, Retailer Marketplaces Paid Media Team Lead at Acadia
06 Nov 2023
Contributed by Lukas
With market share and profitability becoming ever more important in this economic era, using data to get more revenue juice out of every marketing squ...
Takeaways from the Q3 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group
30 Oct 2023
Contributed by Lukas
Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data t...
Is Ecommerce Still Where the Growth Is Coming From? With Russ Dieringer, Founder and CEO of Stratably
23 Oct 2023
Contributed by Lukas
Conventional wisdom is that ecommerce is no longer the growth engine of the business when percentage growth rates slumped after COVID. But is that rea...
Data on the Future Shopper, with Naji El-Arifi, Head Of Innovation & Hugh Fletcher, Global Marketing Director and Thought Leadership Lead at Wunderman Thompson Commerce & Technology
16 Oct 2023
Contributed by Lukas
No matter how much we’d like them to stand still for just one freaking minute, consumers keep changing. And its really crucial for you to keep up wi...
Selling on TikTok - This Time, for Real, with Taylor Siegel, Associate Director of Commerce Client Services at MRM Commerce
09 Oct 2023
Contributed by Lukas
So Gartner has this thing called a Hype Cycle, where tech goes from a Peak Of Inflated Expectations, to the Trough of Disillusionment, to the Plateau ...
Amazon is Shifting Ownership for Growth Entirely to You - What Do You Do?, with Martin Heubel, founder of Amazon consultancy Consulterce
02 Oct 2023
Contributed by Lukas
Amazon is on an at-all-costs transformation to drive costs out of their business, squeeze the most out of marketplaces, and automate as much of their ...
Ecommerce for CEOs, with Dean McElwee, Director of Global Ecommerce Collaboration, Stanley Black & Decker
25 Sep 2023
Contributed by Lukas
How’s this for a book review: “A fast, easy read filling in my eCommerce gaps… IMO, a must-have for all busy CEOs, C-suite Leaders and anyone in...
IAB/MRC Issues New Retail Media Guidelines, Jeffrey Bustos, VP Measurement Addressability Data IAB, Kelly Kachnowski, VP of Commercial Development the Mars Agency, & Michael Schuh, VP of Media Strategy & Product at Kroger Precision Mktg.
18 Sep 2023
Contributed by Lukas
We come bearing great news for the industry: the Wild West of Retail Media has just started on a path to get way less wild, and way more transparent, ...
All the Store’s a Stage, with Arsen Avakian, CEO and Founder of Cooler Screens
11 Sep 2023
Contributed by Lukas
There’s nothing more fun for us than bringing back an innovative guest two years later and seeing how their idea has blossomed to reality. The compa...
A Health Checkup for DTC, with Carina McLeod, CEO and Founder of Ecommerce Nurse Limited
04 Sep 2023
Contributed by Lukas
With budgets tighter and pressure on profitability increasing, the decision on if, when, and how to execute a direct to consumer strategy is ever more...
A Guide to Bringing Data to your CFO Conversations on Digital Shelf Investments, with Mark Koster, Digital Shelf Strategist and Ilse Goverts-Van Kesteren, Lead Business Consultant, at Wunderman Thompso
28 Aug 2023
Contributed by Lukas
The digital shelf is a part of the business that can have tremendous impact on both the top and bottom line, but also an area that still requires cons...
Unlock a Treasure Trove of Data to Measure Amazon DSP Performance, with Kiri Masters, Head of Retail Marketplace Strategy at Acadia
21 Aug 2023
Contributed by Lukas
When measuring Amazon DSP performance, if all you are looking at is ROAS, impressions, and views, you are not using the full range of metrics availabl...
The Crystal Ball for Retail Media Success is Taking Shape, with Aisha Khan, VP Strategy and Insights at Momentum Commerce
14 Aug 2023
Contributed by Lukas
AI, Machine learning, I know, I know, give it a rest, Crosby! Sorry, we can’t. There’s just too much freaking potential in it, so there’s value ...
AI Can Change the Scale and Impact of your Digital Shelf Program Right Now, with Steve Engelbrecht, Founder and CEO at Sitation
07 Aug 2023
Contributed by Lukas
Okay, yeah, so you need to pay attention to this AI thing. Steve Engelbrecht, Founder and CEO of Sitation, and his team have developed an AI tool that...
Having a General Manager Mindset In Commerce, with Samir Bhavnani, VP of Sales, and Gopal Shah, Head of Product Marketing at CommerceIQ
31 Jul 2023
Contributed by Lukas
More than ever, we are in an era of wanting to squeeze maximum omnichannel results out of every dollar spent and saved. That requires leaders in comme...
Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets, with Jason Del Rey, Journalist and Author
24 Jul 2023
Contributed by Lukas
Anyone who has spent any time following the ecommerce industry and particularly Amazon and Walmart is familiar with the journalism of Jason Del Rey, w...
Unit Growth Strategies, AI, and Negotiating Leverage: Takeaways from the Q2 Allume Group EIQ Report, with Andrea Leigh, Founder & CEO, Allume Group
17 Jul 2023
Contributed by Lukas
Every quarter, the ecommerce education consultancy Allume Group consolidates the output of expert conversations, annual reports, and the latest data t...
The People, Process, and Tech for Seamless Shopping, with Michael Klein from Klein4Retail Consulting LLC
10 Jul 2023
Contributed by Lukas
Omnichannel has always felt like an unsatisfying word, maybe slightly better than all the other bad options for describing what we are trying to achie...
Retail Readiness to Drive Max Performance Across Paid, Organic, and Product Page Conversion, with Amanda Wolff, Head of Marketing at Flywheel Digital
03 Jul 2023
Contributed by Lukas
Wringing the most out of your paid search, organic search, and content excellence programs must be a group activity across all the teams and agencies ...
The Future of Stores is Happening Now, with Stewart Samuel, Director of Retail Futures at IGD
26 Jun 2023
Contributed by Lukas
Retailers all over the world are leaning into creating the next generation of store experiences that will drive increasing revenue. Global insight pro...
Building a Scalable and Effective DTC Capability, with Carter Jensen, Senior Manager Global eCommerce General Mills
19 Jun 2023
Contributed by Lukas
In this environment, every brand is evaluating the channels they use and the investments they make to ensure they are getting the most out of their re...
Earning the Right to Keep Texting Your Consumers, with Megan Trinidad, VP, Executive Creative Director at R/GA
12 Jun 2023
Contributed by Lukas
As new customer acquisition becomes more challenging, more brands are looking for ways to increase each consumers’ lifetime value. Earning and keepi...
Making Metrics that Matter Actually Matter, with Gregor Murray, VP of Strategy, Digital Commerce Global
05 Jun 2023
Contributed by Lukas
We are in an era where some of the tactics of the past around supply chain efficiency and promotions may be losing their ability to achieve growth and...
Drawing a MAP Away from Pricing Erosion and Towards Brand Equity, with Rae Guimond, Director of Digital Shelf Strategy at PriceSpider
29 May 2023
Contributed by Lukas
As everyone strives towards increasing profitability in ecommerce and omnichannel, exerting more control over pricing erosion is a key area of opportu...
Building Brand Power in Your Category, with Mike Friedberg, Director Of Ecommerce at Hinkley
22 May 2023
Contributed by Lukas
Hinkley is a family-owned, premium decorative lighting company being run by its 4th generation. To win in their category, they have invested not only ...
Know Your Consumer at the Zip Code Level, with Corey Apirian, CEO at Davinci Micro Fulfillment
15 May 2023
Contributed by Lukas
Fulfillment and supply chain have such a significant impact on both the consumer experience and achieving profitability in omnichannel. That’s why w...
The Scoop from CAGNY, with Russ Dieringer, Founder and CEO of Stratably
08 May 2023
Contributed by Lukas
The annual CAGNY event, of New York, is a rich opportunity to get the pulse of CPG CEOs and CFOs, and identify business trends and areas of focus that...
Profit Killers and Pitfalls to Avoid in your eCommerce Strategy, with Andrea Leigh, Founder & CEO, Allume Group
01 May 2023
Contributed by Lukas
We’ve been calling it Profitability Month on the podcast, but, here we are, spilling into May because there’s just so darn much important to say! ...
Profitability Month Q&A, with Chris Perry, Chief Learning Officer at firstmovr
24 Apr 2023
Contributed by Lukas
As we bring Profitability Month to a close, we wanted to hear what was on your mind. Our DSI members threw a bunch of toughies our way! So we brought ...
How Effective Revenue Growth Management is the Key to Unlocking Omnichannel Profitability, with Peter Leech & Jamie Dooley from The Partnering Group
17 Apr 2023
Contributed by Lukas
The complexity of driving maximum profitability as an omnichannel brand is stunning. Sales or channel managers today are not just taking orders, they ...
Opportunistic Innovation in the Supply Chain for Profitable Growth, with Dana Peirson and Jamie Dooley from The Partnering Group
10 Apr 2023
Contributed by Lukas
Welcome to episode 2 of Profitability Month! Today we are taking a deep dive into the best practices to drive opportunistic innovation in the supply c...
Navigating the Era of Profitability, with Jordan Jewell, Director, Analyst in Residence at VTEX
03 Apr 2023
Contributed by Lukas
As we begin the second decade of the digital shelf, focus has shifted from ecommerce and digital as a side experiment, to being a front and center par...
The Liberated Consumer Has Roared to Life, with Andrea Leigh, Founder & CEO, Allume Group
27 Mar 2023
Contributed by Lukas
It’s our favorite time of the quarter when Andrea Leigh from the Allume Group joins us to recap the consumer and industry data that you need to know...
Scroll, see, click
20 Mar 2023
Contributed by Lukas
Scroll, see, click: in a time when consumer search and conversion is driven by their thumb, images have become ever more critical to driving performan...
The 8 Factors for Maturing Ecommerce in 2023, with Chris Perry, Chief Learning Officer and Oskar Kaszubski, Chief Growth Officer at firstmovr
13 Mar 2023
Contributed by Lukas
The first 10 years of the Digital Shelf was about standing a program up on the side, seeing what would come of it. Now we know - and it's the main gro...
Innovations and Best Practices to Accelerate Digital Commerce, with Mert Damlapinar, Principal, CPG Digital Commerce Acceleration, EPAM Systems
06 Mar 2023
Contributed by Lukas
As digital commerce enters its maturity phase, simply because it must, figuring out what the opportunities are to optimize and streamline key processe...
Fresh Consumer Digital Shelf Insights, with Cara Wood, Head of Brand Journalism at Salsify
27 Feb 2023
Contributed by Lukas
For 8 years Cara Wood, Salsify’s head of Brand Journalism has surveyed consumers across a growing list of countries to identify the shifting trends ...
Growing Ecommerce at a Global Brand from Scratch to Success, with Colette Richards, Director of Alternative Sales and Distribution at Barcel USA
20 Feb 2023
Contributed by Lukas
Growing ecommerce at a global brand from an idea to scale is an adventure only for the brave and very smart. Colette Richards, Director of Alternative...
Small but Mighty Team Standing Out on the Digital Shelf, with Zack Rubin, Director of Ecommerce and Marketplace at Zephyr
13 Feb 2023
Contributed by Lukas
Zack Rubin, Director of Ecommerce and Marketplace at premium kitchen appliance manufacturer Zephyr, has been on a 3 year journey to build out their di...
The Democratization of Ecommerce is Picking Up Speed, with Andrew Pearl, 2022 eCommerce Organizational Benchmark Report
06 Feb 2023
Contributed by Lukas
Now in its 6th year and spanning the entire globe, the latest Ecommerce Organizational Benchmark Report from Profitero has hit the digital streets, an...
Is Amazon today Pay-to-Play and the Impact on Your Strategy, with Kiri Masters, Head of Retail Strategy, Acadia
30 Jan 2023
Contributed by Lukas
With Amazon’s ad revenue now reaching around 10 BILLION a quarter, the discovery, research, and shopping experience on page 1 of search results has ...
The Omni Retailer P&L and How It Impacts Brand Profitability, with Chris Perry, Chief Learning Officer & Co-Founder at FirstMovr
23 Jan 2023
Contributed by Lukas
During the last few years, retailers and brands have invested heavily in people, process, and technology to create new digitally-led experiences for c...
Manufacturer P&Ls Under Pressure, with Chris Perry, Chief Learning Officer & Co-Founder at FirstMovr
16 Jan 2023
Contributed by Lukas
In this zany world we live in at the moment, achieving increased profitability is on every commerce leader’s priority list. In order to fully unders...
Q3 Data Recap, with Andrea Leigh, Founder and CEO, Allume Group
09 Jan 2023
Contributed by Lukas
We are always grateful to have Andrea Leigh, formerly of IdeoClick and now Founder and CEO of ecommerce education consultancy Allume Group, on the pod...
No One Can Hide Anymore from Digital Commerce, with Jeriad Zoghby, Global Lead for Omni-Channel Commerce at Accenture
02 Jan 2023
Contributed by Lukas
We all know the last 4 years in digital commerce have been earth-shattering, transformative and, well, exhausting. Now, however, feels like a moment i...
Establishing New Frameworks for Incrementality, with Russ Dieringer, Founder and CEO of Stratably
19 Dec 2022
Contributed by Lukas
The question of incrementality is central for brands today - how can you be sure the additional investments in existing channels or new channels will ...
2022 Cyber 5 Data Search Performance Deep Dive, with Nathan Rigby, Co-founder at Analytic Index
12 Dec 2022
Contributed by Lukas
The Cyber 5 Online Shopping Season, from Thanksgiving to Cyber Monday, is a make-it-or break it moment for many brands, who put on their best show of ...
Make the Most of the Marketplace Opportunity in 2023, with guest Emily Pfeiffer, Principal Analyst at Forrester
05 Dec 2022
Contributed by Lukas
More than ever, brands need to wring maximum efficiency and performance out of every channel in which they invest. Marketplaces are places of great po...
Enabling the Right Technology for Results, with Matt Powell, Chief Technology Officer at FTD
28 Nov 2022
Contributed by Lukas
Strategy, Outcomes, people and process first, then technology. That’s a pretty good rule of thumb, but for that to succeed the business and IT leade...
The Squiggly Consumer Journey: The Latest Intel in Shopper Research, with Anne Stephenson, Partner, Explorer Research
21 Nov 2022
Contributed by Lukas
Those pesky consumers keep wandering around anywhere they like, discovering there, researching here, buying wherever, picking up or getting it deliver...
Retailer, shopper, and economic trends: Ecomm data and advice with Andrea Leigh, Founder and CEO, Allume Group
14 Nov 2022
Contributed by Lukas
As retailer earnings come to a close, that means it must be time for another Ecommerce Intelligence Quarterly trends report from Andrea Leigh and the...
Moving through the Digital Shelf Maturity Curve, with Cara Wood, Chief Brand Journalist, Salsify
07 Nov 2022
Contributed by Lukas
Over a year ago, the DSI and Salsify launched a Digital Shelf Maturity curve - a framework for brands to understand the stages they will pass through ...
Reimagining the Customer Acquisition and Loyalty Journey, with Joe Fisch, CEO at Wine Access
31 Oct 2022
Contributed by Lukas
Some leaders in ecommerce were able to see the storm clouds gathering over advertising-driven performance marketing, and invest strategically to test ...
Transforming the Wholesale Buying Process in Fashion, with Kristin Savilia, CEO at JOOR
24 Oct 2022
Contributed by Lukas
Fashion is one of the categories that has undergone the most massive shift in terms of how retail buyers and brand sellers interact. The rise of fast ...
Driving the Digital Flywheel at Target, with David Glaza, Founder & CEO of Retail Media Agency DIGITS
17 Oct 2022
Contributed by Lukas
With 90% of all Target’s digital sales being fulfilled by the local store, the retail media opportunity with Target is one that needs to be worked b...
Going to the Post Office to Drive Growth, with Dave Fink, CEO and Co-founder of Postie
10 Oct 2022
Contributed by Lukas
Two trends in ecommerce are eliding to create a new, or renewed channel for acquisition and cross-sell. One, the increasing CPAs of digital ads makes ...
How To Drive Omnichannel Growth by Understanding Each Commerce Touch Point, with Jennifer Angelus, Danone North America, Matt Fantazier, Johnson & Johnson, and Dean McElwee, Strategy at Stanley Black & Decker
03 Oct 2022
Contributed by Lukas
To drive maximum growth, both in-store and online teams need to bridge the gap between the digital shelf and the physical shelf. That starts with a sh...
Growth Opportunities in EMEA, with Jérôme de Guigné, Founder and CEO, e-Comas
26 Sep 2022
Contributed by Lukas
For brands looking for growth, an obvious opportunity is expanding to new markets. But each market comes with its challenges, costs, and requirements ...
Testing the Future of Digital Experiences Now, with Jordan Jewell, Director, Analyst in Residence at VTEX
19 Sep 2022
Contributed by Lukas
After 7 years creating the Digital Commerce practice at IDC, Jordan Jewell has taken his analyst mindset to commerce platform provider VTEX, where he ...
Webinar: Drive Organizational Change with Executive Leadership Principles, with Lauren Livak, Director of the Digital Shelf Institute and Bob Land, Vice President of Consumer Experience, Dorel Juvenile
12 Sep 2022
Contributed by Lukas
One of the most challenging, exciting, and career igniting skills that come from being digital shelf leaders is the ability to drive the organizationa...
Shaping the Future, with Byron Reese, author, technologist, and CEO of scissortail.ai
05 Sep 2022
Contributed by Lukas
What makes us so darn special from every other species on earth, and what do we do about it? According to author and technologist Byron Reese, in his ...
INTERVIEW: A B2B Success Story, with Gireesh Sahukar, VP of Digital at Dawn Foods
29 Aug 2022
Contributed by Lukas
In February of 2021, we welcomed to the podcast Gireesh Sahukar, VP of Digital at bakery ingredient manufacturer Dawn Foods to talk about their invest...
Traversing the Amazon Jungle, with Jason Boyce, Founder & CEO of Avenue7Media
22 Aug 2022
Contributed by Lukas
Amazon - it's a jungle out there for sellers, particularly in these times of economic and supply chain headwinds. Jason Boyce, Founder & CEO of Avenue...
A New Platform Approach to Brick & Mortar Retail, with Amish Tolia, CoFounder and Co-CEO of Leap
15 Aug 2022
Contributed by Lukas
Every brand is looking for the most efficient ways to grow sales and compress operating expenses and in this environment of rising digital acquisition...
Webinar: Establish KPIs & Measure the Value of Your Digital Shelf
08 Aug 2022
Contributed by Lukas
What’s the old adage? You can’t manage what you don’t measure. And defining the right KPIs to measure and optimize the business value you are dr...
Ecommerce Opportunities Down Under, with Daniel Roberts, founder of SKUvantage, now CEO of Salsify Australia and New Zealand
01 Aug 2022
Contributed by Lukas
In these challenging times, brands are looking for opportunities for growth and experimentation with rapid feedback. Its possible for some that intern...
Creating Wisdom From Numbers and Knowledge, with Mike Menkes, Senior Vice President at Analytic Partners
25 Jul 2022
Contributed by Lukas
To create wisdom from accumulated numbers and knowledge. That is the mission of adaptive analytics provider Analytic Partners ROI Genome project, an o...
Inside the World of DTC M&A, with Ryan Lewendon, Partner at Giannuzzi Lewendon, LLP
18 Jul 2022
Contributed by Lukas
For many innovators in digital commerce, the dream is building a brand from scratch that grows to a scale where some larger company wants to pay a LOT...
Winning Talent in a Competitive Market, with Lauren Stiebing, Founder/CEO of LS International
11 Jul 2022
Contributed by Lukas
Everyone in ecommerce and digital knows that the competition for experienced talent is intense. Lauren Stiebing, Founder and CEO of LS International, ...
The Need for Ruthless Simplicity in Uncertain Times, with Tom Goodwin, Retail Consultant, Author, Speaker
04 Jul 2022
Contributed by Lukas
We live in the most interesting times - with both the blessings and the curses that come with that. In retail and commerce today, that means processin...