Let’s get something straight from the beginning:This is not a podcast about wealth.It’s about something far more slippery and strategic.This is a podcast about bougie culture—that curated, elevated, quietly competitive space between “making it” and “looking like you did.”The world of oat milk snobs and natural wine evangelists. Of couples with “a place in Jackson” and toddlers named after architects.The world of friends who mysteriously work in “creative strategy” and always seem to know the host.You’ve seen them. You’ve probably followed them. You may even be becoming one—whether you realize it or not.They’re not the one-percenters. They’re not ultra-high-net-worth.But they do something arguably more powerful than the rich:They set the tone for what taste looks like right now.💅 Bougie: More Than a VibeThe bougie class doesn’t own private jets. But they know how to pose next to one and make it look like an accident.They don't run Fortune 500s, but they do work in branding, PR, clean skincare, or “early-stage investing,” and always seem to get invited to Aspen without paying for lodging.They don’t brag about their status—they just signal it.Through Le Labo candles. Through overpriced salt. Through Instagram posts that casually feature a borrowed art collection and a fireplace no one has lit since 2009.They’re fluent in a secret language of social codes that whisper:“I belong.”And if you’re not fluent, you’re out.🧠 Why This MattersBecause bougie culture isn’t just lifestyle theater.It’s a modern-day power structure—subtle, cultural, and often invisible to the people on the outside looking in.If you want access to:· The right social circles· The right client introductions· The better board seat, brand collab, or investment opportunity...you’ll need to be more than just talented. You’ll need to be culturally legible to this class.They hire each other.They marry each other.They promote each other.And they protect the illusion that they all somehow “just know.”This book teaches you how to speak their language—without embarrassing yourself, overcompensating, or blowing your budget on a silk pajama set just to attend a “wellness retreat” that’s actually a bachelorette.🔍 What You’ll LearnThis isn’t about faking it.It’s about understanding the difference between:· Real aesthetic fluency and a Pinterest board· True status signals and logo cosplay· Cultural literacy and trying too hardYou’ll learn:· Where bougie people really vacation (and how to talk about it without sounding thirsty)· How they dress for dinner parties, first dates, and flights· What they read, what they eat, how they parent, and how they post· How they turn small talk into power moves—and why “we summer in Maine” actually means “you’re not invited”And maybe most importantly:How to walk into a room full of beautiful, filtered, high-functioning aspirants—and not feel like a fan.🫖 For Those Who Are Close, But Not Quite InThis podcast is for you...

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