It starts like every college reunion story that ends in emotional damage.“On a beautiful late spring afternoon, twenty-five years ago, two young men graduated from the same college…”You can feel the foreshadowing.Two guys. Same cap, same gown, same parents crying in the bleachers.Fast-forward twenty-five years: one’s the boss, the other’s Googling “how to look productive on Zoom.”And according to the ad, the only difference?One subscribed to The Wall Street Journal.That’s it.Forget hard work, talent, or a friend in private equity — apparently the Journal had the secret sauce.Hard to believe, but if they printed it, it must be true.If you enjoy this kind of elegant self-reflection disguised as marketing insight — and want to use it to attract wealthier clients without losing your dignity — go to http://www.GetWealthyClients.com.You’ll find my books, programs, and an indecent amount of free material that’ll make your marketing feel like the first young man in the story — polished, confident, and moderately intimidating.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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