Welcome to *The Wag The Dog Newsletter Podcast*, where hosts Emily Thompson and James Rodriguez dive into crucial topics that matter to crisis, risk, and emergency communicators. In this insightful episode, they break down the often-confused terms of **crisis communication**, **risk communication**, and **emergency communication**. Listeners will gain a clear understanding of the key differences, objectives, and timing that define each type of communication, from protecting a company's reputation during a scandal to informing the public about potential health risks and providing life-saving instructions during emergencies. With real-world examples like the BP oil spill, vaccine education, and disaster management during Hurricane Katrina, this episode sheds light on the essential role of effective communication in challenging situations. Tune in to understand how proactive and strategic communication can make all the difference in handling information during crises and emergencies, and why building trust with stakeholders is paramount. 🚀 Stay informed, subscribe to *The Wag The Dog Newsletter* at www.wagthedog.io.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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