How to Start a Side Hustle To Make Money w/Chloe Winstanley
episodePreviously titled “Ep 134 | How to Start a Side Hustle That Makes Money w/Chloe Winstanley” — renamed by the publisher on Aug 2, 2026
Wealthy After 40: Retirement Planning and Budgeting for Gen X
21 min
2 speakers
4 chapters
transcribed 1 month ago
Transcript
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Transcript generated automatically by AI and may contain errors.
What is the main topic discussed in this episode?
Welcome to the Wealthy After 40 podcast, the show for Gen X women and couples who are ready to ditch financial stress and feel confident about retirement. I'm your host, Dailene Higgins, financial and retirement coach, helping Gen Xers master their money and create a personalized retirement plan so they can stop spinning their wheels and step boldly into their dream retirement. If you're feeling behind, don't worry. Continue listening to this podcast as well as be sure to grab your free guide, 5 Must Do Steps to Start Retirement Planning Now at elevatefinances.us backslash must do. And remember, let's make retirement possible together. Welcome, Chloe. I'm excited to chat with you. So if you'll just tell listeners who you are and what you do.
Thank you so much. It's so great to chat to you and I'm very excited. My name is Chloe. I am originally from New Zealand and in New Zealand I started the first multi-craft craft workshop business. So what that means is it's a lot like paint and sip where people would come along and they'd paint a painting and have drinks with their friends. It's a lot like that, only I would focus on different crafts. So I would do things like polymer clay workshops, terrarium workshops. I did collab with a watercolor artist friend of mine. So we did a more traditional paint and sip. So those sorts of things, and we'd set up the space, invite people along, get a a liquor license. People would serve people glasses of wine and snacks and they would just pretty much just craft and have a different kind of girls night out.
So that was what my business centered around in New Zealand. And now I'm setting up a similar thing in the States where I host polymer clay airing making workshops from my home studio upstairs. And In my house, I'm doing that out of Seattle. I'm also just really looking to encourage people or provide insight and guidance if anyone else wants to try doing what I do, because it's been such a fun journey. And I just think it's really helped supplement my small business income with when I was selling polymer clay earrings. And because sometimes it was tricky, it was during COVID. And there weren't a lot of craft fairs at the time. So it was just tricky to kind of find a way that kept my business afloat during a really strange, unprecedented time.
That experience has just inspired me to try and connect with other creatives and just see if I can provide any insight and guidance that helps them with their own crafty journey. Because I just love encouraging people to be crafty. And also, if they can make a bit of money from it, then that's all the better.
Such an exciting story I can tell. So tell us some of your biggest highs and your maybe lowest lows of a crafting for profit journey just to help others as they're thinking about this.
Sure. So I am someone who... I didn't go to business school or anything like that. It's all been completely trial and error. There have been some high highs and some low lows with that because, as I said, I started this during COVID and I also had a one-year-old daughter at the time. So it was a crazy time in New Zealand. We were in lockdown and I was just... wanting to find something that kind of kept me busy and also was something to enjoy aside from just raising my daughter by myself during a lockdown. That's how I got into Paula Maclay. I'm a self-taught artist. I'm a self-taught entrepreneur. And all of it was just trial and error. I was selling my earrings online, marketing them on Facebook, and then fulfilling orders there, mailing them off.
And that was really fun. The profit margin was pretty good for polymer clay because a little bit of it goes a long way when you're making earrings. But then I think I just wanted to try something that was a bit different, that had a bit bigger of a profit margin.
Who is Chloe Winstanley and how did she start her multi-craft workshop business?
That led to trying craft workshops. And so the high was probably just realizing success with it. I've been an entrepreneur for a while, but I hadn't really like I've started businesses and I've closed them because they haven't really taken off.
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Chapters
4 chapters
1
What is the main topic discussed in this episode?
0:03–3:55
2
Who is Chloe Winstanley and how did she start her multi-craft workshop business?
3:55–9:34
3
How did Chloe turn selling polymer clay earrings into a profitable side hustle during COVID?
9:34–14:21
4
What were Chloe’s biggest highs and lowest lows as a creative entrepreneur?
14:21–21:30
Speakers
2 identifiedMore from Wealthy After 40: Retirement Planning and Budgeting for Gen X
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