Investors often talk about the desire for companies to diversify. Well, you'd be hard pressed to find a firm who's done that better than the Superior Group of Companies (SGC), which operates in three distinct buckets: healthcare apparel, branded products and contact centres. Our guest today is Michael Benstock, the Chairman and CEO of SGC. Michael takes us through the evolution of SGC since its founding more than a century ago, and its successful diversification efforts over the years. We also discuss SGC's adeptness at pivoting, as well as their commitment to service quality, advanced technology, and omnichannel commerce. Highlights:The SGC Story (1:51)Michael's journey (4:40)SGC's Global Footprint (6:03)Total Addressable Markets (8:25)Pivoting (11:32)Acquisitions (13:43)Leveraging tech (16:13)Divestment (19:29)Philosophy on Capital Allocation (20:34)Legacy (22:26) Links:Michael's LinkedInSGC LinkedInSGC WebsiteICR LinkedInICR TwitterICR Website Feedback:If you have questions about the show, or have a topic in mind you'd like discussed in future episodes, email our producer, [email protected].

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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