Michael Lee, Oatly North America’s EVP & Executive Creative Director

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Recorded19 Dec 2024

Publisherfeeds.acast.com ↗

Handlerec:10620393

Show notes

Wharton's Dr. Americus Reed speaks with Michael Lee, Oatly North America’s EVP & Executive Creative Director about the story behind the Oatly brand, changing their marketing strategy and creative process, the differences between working for a marketing agency and working directly with a specific brand, the purpose-driven pillar of the brand, and their holiday ad campaign. Hosted on Acast. See acast.com/privacy for more information.

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