Wharton Marketing Matters

podcast

Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, con...

Business 314 recordings 2021 → today Weekly updated 6 days ago

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How the NFL Is Winning a New Generation of Fans contributed by Lukas · 6 days ago

Archer Roose Wines Is Making Canned Wine Mainstream contributed by Lukas · 20 days ago

How Fast-Casual Brands Build Loyalty contributed by Lukas · Aug 13

Marketing Baby Tech to Modern Parents contributed by Lukas · Jul 30

How AG1 Built Trust Through Podcast Marketing contributed by Lukas · Jul 16

Piedmont Healthcare’s Marketing Strategy for Building Trust contributed by Lukas · Jul 2

How Liquid Death Builds Marketing That Wins the Internet contributed by Lukas · Jun 18

Creating a Category: Mike Kurtz, Founder of Mike’s Hot Honey, on Brand Building, Community, and Growth contributed by Lukas · Jun 4

Athletic Brewing’s Senior Director of Marketing, Rosalie Kennedy contributed by Lukas · May 21

Ferrero NA's CMO, Chad Stubbs contributed by Lukas · Apr 23

Google's Vice President of AI and Marketing Strategy, Joshua Spanier contributed by Lukas · Apr 9

JP Morgan Asset & Wealth Management's CMO, Rosa Rita contributed by Lukas · Mar 27

Groov Founder Dan Cataldi on Reinventing Custom Orthotics contributed by Lukas · Mar 12

Manscaped CMO, Marcelo Kertész contributed by Lukas · Feb 26

Zillow's VP of Brand and Product Marketing, Beverly Jackson contributed by Lukas · Feb 19

Canva's Global Head of Consumer and Product Marketing, Kristine Segrist contributed by Lukas · Feb 12

Ad Age Editor-in-Chief, Jeanine Poggi contributed by Lukas · Feb 5

CMO of Liquid I.V., Stacey Andrade-Wells contributed by Lukas · Jan 29

CEO of GrowthLoop, Chris O'Neill contributed by Lukas · Jan 22

CMO of HelloFresh, Jorge Samayoa contributed by Lukas · Jan 15

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Marketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School. Hosted on Acast. See acast.com/privacy for more information.

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