Matt Ridley is the bestselling author of books such as The Rational Optimist, The Evolution of Everything, and his new book How Innovation Works and Why It Flourishes in Freedom! Matt has also been an editor and writer for the Economist, The Times and the Wall Street Journal. On this episode Matt discusses the history of innovation, and how we need to change our thinking on the subject. He talks about how some of the most transformative inventions have come to be and how innovation is a collective, collaborative phenomenon, not a matter of lonely genius... Podcast Notes on Matt's Episode Full Transcript Checkout my Newsletter Connect with us! Whatgotyouthere MCTco Collagen Protein Bars www.mctco.com 20% off with code "WGYT" Matt's new book How Innovation Works http://www.mattridley.co.uk/

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