🍇 Where Wine Takes You: Episode Highlights 🍷 In this episode of Where Wine Takes You, Adam sits down with Phil Lamontagne, owner and winemaker of IIWII Wines, and Taylor Mathiesen, owner and winemaker of Cutbow Wines, for a conversation about the space between paychecks and passion. Recorded at SLO CAL Studios, the episode brings together two emerging Paso Robles brands from what Phil calls the “good draft class of ’22.” Both launched in 2022. Both are earning serious respect. And both are still being built around full-time jobs, long cellar days, supportive partners, hard-earned relationships, and the belief that a small brand can grow into something much bigger. For Phil, IIWII, pronounced “ee-wee”, grew from his years working with Jennifer and Terry Hoage at TH Estate Wines. When the Hoages retired, Phil and longtime coworker Cyril Pujadas found themselves pushed from the nest. Instead of walking away from what they had built, they created IIWII: short for “It Is What It Is.” But the name is not about giving up. For Phil, it describes the reality of winemaking. It is this vintage, this hillside, this weather, this fruit, and this moment. The winemaker’s job is to capture it honestly, using the raw chemistry of wine as a palette for what he calls abstract art under a cork. Taylor’s Cutbow story started with a happy accident. After five formative years at Booker Vineyard, Taylor joined Bret Urness at Levo. During the 2022 harvest, Bret had an extra ton of Grenache from Jack Creek Vineyard and encouraged Taylor to take it, experiment, and make the wine his own. The name comes from a cutbow trout, a hybrid of a cutthroat and rainbow trout, and Taylor’s childhood fly-fishing trips with his grandfather. For Taylor and his wife, Emma, the fish became a symbol of two individuals coming together to create something distinct, beautiful, and entirely their own. Adam, Phil, and Taylor get into the open-cellar culture that makes Paso different, the mentors who made time for them, the challenge of finding your own voice without rejecting your influences, and what it takes to build a premium wine brand when the day job is still paying the bills. IIWII Wines: https://www.iiwiiwines.com • Instagram: https://www.instagram.com/iiwii_wines • Cutbow Wines: https://www.cutbowwine.com • Instagram: https://www.instagram.com/cutbow_wines 🌐 PASO WINE WIRE Third Annual Paso Robles White Wine Invitational The Paso Robles White Wine Invitational returns Saturday, August 1, 2026, from 4 to 7 p.m. at Rava Wines. What began as a collaboration among seven like-minded wineries has grown into a major Central Coast celebration featuring more than twenty producers. The participating lineup includes Tablas Creek, Union Sacré, Paix Sur Terre, Monochrome, Kinero, Alta Colina, Thacher, Giornata, Villa Creek, and episode guest IIWII Wines. The walk-around tasting includes live music, food available for purchase, and oysters that can be added when making a reservation. Advance tickets are required. 🔗 Event details: https://pasowine.com/member-event/3rd-annual-white-wine-invitational/ Tablas Creek’s Original Nursery Block Is Still Teaching Lessons at 32 Tablas Creek Vineyard is looking back at the original nursery block that helped seed the modern American Rhône movement. The block began with a small number of Rhône cuttings brought into the United States, quarantined, propagated, and eventually distributed to growers throughout the West Coast. At its peak, Tablas Creek was selling hundreds of thousands of vines annually to roughly 600 vineyards. Jason Haas estimates that around 70 percent of the wineries at a typical Rhône Rangers tasting work, at least partly, with material that originally came through Tablas Creek. More than three decades later, those own-rooted vines remain healthy and productive. Their longevity is now raising new questions about what own-rooted Mourvèdre may be capable of under the right conditions. 🔗 Read the story: https://blog.tablascreek.com/2026/07/our-original-nursery-block-source-of-most-of-californias-rhone-cuttings-still-teaching-us-lessons-at-age-32/ 🥃 TRAVEL PASO SPOTLIGHT Paso Robles Distillery Trail Weekend This episode’s Travel Paso Spotlight trades the corkscrew for the cocktail shaker and explores the Paso Robles Distillery Trail. Distillery Trail Weekend happens August 7–9, 2026, bringing together twelve boutique distilleries for three days of local spirits, special tastings, tours, demonstrations, and build-your-own exploration. No general-admission ticket is required. Visitors can pick up a map at any participating distillery or the Paso Robles Visitor Center, create their own route, and start exploring. Guests who visit at least six distilleries and collect a stamp at each stop earn a limited-edition Paso Robles Distillers shot glass. The 2026 Copper Card adds one complimentary tasting at each participating distillery, access to select private tours, demonstrations and events, plus discounts at certain locations. The cards do not expire, allowing visitors to experience the trail at their own pace. Adam also makes the case for treating Paso’s distillers with the same respect and excitement given to its winemakers. These small producers are making world-class whiskey, gin, vodka, rum, brandy, liqueurs, and other craft spirits—often with tiny teams and major obstacles standing between their bottles and the people who want them. Visit them. Taste what they are making. Ask questions. Buy a bottle. Supporting local producers matters. HELP YOUR LOCAL DISTILLERS HERE Distillery Trail Weekend: https://pasoroblesdistillerytrail.com/distillery-trail-weekend/ • Events and Copper Card information: https://pasoroblesdistillerytrail.com/events/ • Paso Robles Distillery Trail: https://pasoroblesdistillerytrail.com • Craft-distiller shipping story: https://californiaglobe.com/articles/out-of-state-billionaires-vs-california-small-businesses-the-rigged-system-blocking-local-craft-spirits/ HELP YOUR LOCAL DISTILLERS HERE 🎯 Plan your next Paso Robles getaway at travelpaso.com 🎙️ RECORDED AT SLO CAL STUDIOS Recorded at SLO CAL Studios, San Luis Obispo County, California. SLO CAL — where the wine is world-class, the people are real, and life is too beautiful to rush. For turns well taken: https://slocal.com 🎧 Subscribe & Follow Love Where Wine Takes You? Leave a review, subscribe, and share it with a fellow wine (or Paso) lover. 🎙️ Credits Executive Producer: Joel Peterson + Paso Wine Associate Producer: Krista Smith Recorded, edited, hosted by Adam Montiel Follow Adam: @AdamOnTheAir Explore all things Adam: AdamMontiel.com Listen to Adam’s other shows: Up + Adam (daily) and The Pour (wine & more, travel, culture) Learn more, connect, or say hey at AdamMontiel.com/connect 🎵 Original music by Moonshiner Collective 📱 Download the Paso Wine App 🍷 Plan your trip at PasoWine.com and follow @PasoWine 🎯 Plan your next Paso Robles getaway at travelpaso.com 🎧 Subscribe & Follow If you love Where Wine Takes You, make sure to subscribe, leave a review, and share it with your favorite wine or Paso lover. ©2026 Where Wine Takes You, All Rights Reserved.

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.

Transcript

Related