Show notes
Can all the healers getting jobs, thinking about getting jobs or sourcing income from healing-adjacent places please stand up? Over the last several months I have spoken to nearly a hundred coaches, therapists, doctors - all independent solopreneurs who are struggling financially and many feel shame for it. No! The wellbeing industry hit nearly 8 Trillion in 2024 - thanks to tech platforms - not solopreneurs. 7% of Coaches earned 100k. The other 90%? They operate between 30 and 50k. Society is intricately tied to work. It holds our identity, purpose, personal development prospects, learning opportunities, routine, rhythm, agency - so when our work status feels challenged, it has a cascade of effects. We got here honestly - and - that does not in any way make it right. More of us proudly presenting ourselves for healing-adjacent work will change this, fast. When our day to day is soaked in shame that our healing businesses are not financially thriving - typically because - we are not marketers, accountants, sales people, designers, web makers, then we reduce greatly our ability to be in service. When we pile on top of that our fear about meeting the bills coming in, we exacerbate further our ability to be reliably available to the work we feel drawn to. Hybrid Healers, Portfolio Careers, and Healing-adjacent revenue streams are where we are headed. And that is a signal of maturity. When we are strong in all areas of life, our ability to serve greater numbers of people rises in tandem. My vote is we start normalising the hybrid revenue streams. That we encourage it, promote it, and do our part to support 3 in 4 of us who are quietly hiding our fears and finding ourselves ashamed that our purpose-driven lifestyles aren't being met (yet) with the income we both need and desire. I am a healer! I am looking for healing-adjacent work. Some lucky company will cross paths with me - and great things will happen. Who needs to meet you? In this episode I share candidly what the last 5.5 years have been like for me - how I deferred my Masters by 6-months so I could prioritise my passion project - and - not pay that last 6k bill until later in the year. I couldn't afford to do both. So I made a decision. I talk openly about how important my passion project is - and - that I know it needs (at least) 3 years to come into its own, that if it's to unfold organically and naturally, then I cannot force it to also support me. I want other income streams to protect that work. When we don't have enough of the bigger picture in our awareness we can unknowingly start entertaining ideas of failure, that leads to shame, that leads to worry... that sabotages our creative genius that is now needed to pivot into something more fun and better paid. Let's intercept that from becoming bigger than it is and choose something different. I am not really a resume/CV kind of person - so I am doing something else. I share what my plans are for later in June to inspire your own ideas and creating problem solving skills. We can definitely architect a pathway forward that feels fun, covers the bills, and creates more space for what you are here to do. I'm Shannon Eastman - Accent Canadian. Passport Irish. I live in Dungarvan, Waterford Ireland with my partner Leo, and our Bernedoodle Maggie (as in magpie). My life's work has been consistently and persistently about exploring the human condition through the lens of purpose, meaning and identity. Thus business growth. Business growth provides meaning, purpose, routine, agency, development, identity, and livelihood. For some, it advances their art. For others, it supports the people, families, and communities they care about most. My quest has been lifelong as I examine why change holds for some people but not for others. That path has taken me through years of study, research, commercial experience, and travel across both human systems and business systems. NB3 is where I bring those worlds together to help cultivate stronger, steadier, and more meaningful outcomes that hold over time. I'm also a scholar, co-architect of Human Operating System Architecture (HOSA) and founder of HOSA Institute. My passion project... that has only now found a starting line.