Want to grow your personal brand and stand out on LinkedIn? In this solo episode, Jo Lott takes you behind the scenes of her journey to expand her LinkedIn presence this quarter. She shares eye-opening lessons, game-changing strategies, and insider tips that every coach and entrepreneur needs to know to boost online visibility and attract the right audience.Key Timestamps[00:02:00] Setting an Audacious Goal for Follower Growth[00:03:00] Benefits of Quarterly Focused Goals[00:04:00] Creating Shareable Content[00:07:00] Visual Content Strategy[00:10:00] Crafting Effective LinkedIn Hooks[00:13:00] Sharing Authoritative Content and Stats[00:14:00] The Importance of Case Studies[00:17:00] Hidden Benefits of Building a LinkedIn Presence[00:19:00] Long-Term Career AdvantagesKey Quote: "Your content has to be so good that your people want to share it with everyone else they know." Useful LinksLearn about The Business of Coaching programmeSignature Solution CourseOne-Stop Coaching Shop: Join the Waitlist Download the Free Digital version of Coaches' Planner (edition 2025)How to secure more coaching clients' free trainingDownload the 12 ways to get clients nowLearn about The Business of Coaching programmeConnect with Jo on LinkedInRate and Review the PodcastIf you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify.If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: [email protected] This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.Mentioned in this episode:✨ 2026 Coaches’ Planner – Your Three Ways to Join InA few years ago, I couldn’t find a planner that truly supported coaches - something that balanced growing a business with growing as a person. So, I created one. Three years on, it’s become a trusted tool for hundreds of coaches to plan an aligned and prosperous year. You can now choose the option that suits you best (links below) 1️⃣ Free Digital Download – Get instant access to the online version of the 2026 Coaches’ Planner. 2️⃣ Printed Planner on Amazon – Order your copy to write in and keep by your side all year. 3️⃣ Dare Greatly Online Workshop – Thursday 4 December – Join me live as we plan together. You’ll receive a printed planner in the post plus a few thoughtful extras. Whichever option you choose, my hope is that this planner helps you create a calm, clear, and successful year ahead. ➡️ [Free Online Planner] https://go.joannalottcoaching.com/coachesplanner2026 ➡️ [Printed Planner...

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