Marketing Ideas to Grow Your Business Get for FREE the 15 marketing ideas event resource here: https://russellpearsonprograms.com/marketing-ideas/ In this podcast episode 97, Russell Pearson shared five marketing ideas to help grow your business, drawing from his 30 years of experience in the marketing field. He began by emphasizing the importance of starting with the point of sale and working backward to understand your specific market and how to lead them through the stages of awareness, consideration, and decision-making. Russell then dove into the five strategies: using Boolean searches to target large groups of potential clients, leveraging LinkedIn newsletters to engage with your audience, placing ads on invoices to cross-sell services, utilizing thank-you pages to make additional offers, and employing AI-supported press releases to gain media exposure. These are actionable ideas that you can implement right away to see immediate growth in your business. Visit THE CONSULTING GUILD here: https://theconsultingguild.com/ Subscribe for more valuable content on Russell Pearson Programs, and stay tuned for upcoming discussions on effective improvement strategies. Your Consulting Business Podcast provides weekly thoughts, ideas, and insights for creating a Consulting Business that aligns with a Lifestyle you LOVE.
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