This week’s Small Business Superstars is Jan Park from Blue Florist.A little bit about Jan’s amazing business…Blue Florist is a flower shop based in Shifnal who sell beautiful bouquets and house plants.What one marketing thing made a difference to their business? Jan did two things! Firstly, a competition and secondly, a video! The video was “How to look after your house plants”. Jan showed her face to her audience who were missing her in lockdown!What difference did it make to them and their business? Jan has such a great response and then made more! The video was really relatable to people at the time as everyone was in their house and couldn’t really do anything. It kept Jan in front of her audience even when she couldn’t open her physical shop and meant she could keep putting content out during lockdown.Where you can find JanWebsite: http://www.blue-shifnal.co.uk/Facebook: @janparkblueInstagram: @bluefloristTranscript below Hello and a very warm welcome to this Thursday’s episode of the Small Business Superstar. As always I am here with another amazing small business owner and this one is awesome. You’re going to love it. So welcome to the podcast, Jan Park. How are you doing Jan? Jan: Oh, I’m great. Thank you. Teresa: Good. Good. I am so excited to have Jan here. Jan is actually a member of the Academy, but Jan’s story is so good. You’re going to love it and such great results. Honestly, Jan was like my poster girl throughout the whole of the summer. So where, so this is brilliant. I’m so glad that you’re on still got as, but Jan explained to my lovely audience who you are and how you got to do what you’re doing today? Jan: Well goes back quite a long way. Um, so when I was at school, I wanted to study art. I was told art can’t possibly make your living. So go away and be a nurse or go in the army or Teresa: Something more sensible.Jan: Yeah. Typical careers advice. Um, I very fortunately got married when I was 18 and I’m still married to the same person. Um, so that kind of changed my direction a bit. So I had my children and then I had a huge operation that went very wrong and they told my husband I wouldn’t leave. And, um, obviously I did, but that really was a huge wake up call for me. Um, I was 28. I had two little children and I came out of that and I thought, “Cool. That was a bit close.” Um, I’m going to follow my dreams. Teresa: Wow. Jan: So I started my training then having left school at 15 and gone into retail, which I absolutely loved. Um, but I was always making, I was making my own clothes from the age of 11, um, and creating pieces of artwork and people were buying them when I was a kid, you know? Teresa: Amazing! Jan: Um, yeah. So it’s been an arty sort of life, which has taken me in various directions, but ultimately I did a textile, um, design qualification, which took four years. And then I did my art degree. So anything, although I’m now a florist, mainly anything that’s kind of art based or design based or style based, I find relatively easy to achieve good result. Teresa: Yeah. Yeah. Lovely. And how, like, imagine. If you hadn’t have had that operation and it had gone wrong, like, there’s this, there’s this saying that I hear a lot and sometimes I totally am on board it. And sometimes I think, well, it’s not always that clear cut, but it’s, it talks about you are 100% responsible of what happens to you and everything happens for a reason. And if you hadn’t have gone through that though, at the...

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