The Most Overlooked Part of Book Publicity (And Why It Matters More Than You Think)

You can have the best-written book in the world—but if the right people never hear about it, it’s not going to get the attention it deserves.In this episode of Your Path to Publish, we’re digging into the single most overlooked (and most important) part of book publicity: knowing exactly who your reader is before you launch your campaign. Whether you're working with a publicist or flying solo, this episode will help you ground your PR strategy in clarity, not guesswork.BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:Why audience clarity—not a press release—is the real foundation of effective book publicityA simple three-part framework to define your target reader (demographics, psychographics, and preferred channels)How to tailor your PR approach so it resonates and actually moves the needleActionable ways to research, refine, and realign your message for greater resultsWhether your book is already out or still in the works, it’s never too late to dial in your message and amplify your reach. Stick around to the end of the episode for a challenge that will help you refocus your publicity strategy today.Make your mark as an author.Learn more about The Author’s Mark — Juxtabook’s 12-month professional publishing experience that helps nonfiction authors go from idea to published platform in 12 months or less.Juxtabook.com/authorsmarkLearn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you. It's time to make your mark and connect with like-minded authors to publish your book, build your author brand, and book marketing. Join TodayLiked this episode? Share it and tag us on Instagram @juxtabkLove the show? Leave a review and let us know!CONNECT WITH US: Website | Instagram | Facebook

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