Bella Vasta is a pet sitter turned marketing coach and she has over two decades experience in running a thriving business.She’s weathered several recessions and economic crashes, the Coronavirus pandemic, political upheaval and much more in her own business and supporting others.In this episode she’s sharing her no fluff advice on how you can weather the storm of the cost of living crisis.And how actually, we should always be prepared for something to come along and throw a spanner in the works.Running a business is a rollercoaster but there are things you can do to make sure you can enjoy the highs and keep going in the lows.Topics and timings in this episode:1.53 - Bella's background in the pet industry and how she got through challenging times.6.23 - Why it’s the people that fail that are looking at the news that are the problem.9.33 - What’s going to get you through the economic downturn.14.52 - Working from home and virtual consultation as an example.18.07 - The importance of listening to your clients.24.45 - What would you say to people who are getting clients who are saying they can’t afford you anymore?27.38 - The importance of knowing your numbers.33.36 - Why you have to stay connected to your why and your business plan.36.04 - How to stand out from the competition and come out stronger.Links mentioned in this episode: Want to find out more about Bella? Check out her website where you’ll find her podcast, Better Business with Bella: https://jumpconsulting.net/Follow her on Instagram: https://www.instagram.com/bellavastaOn Facebook: https://www.facebook.com/jumpconsulting

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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