Want to learn how to create FOMO around your pet business?This week I'm chatting to the Queen of FOMO - May King Tsang!She has created FOMO all over the world and shares her tips in this episode.Getting a buzz and excitement around your products and services can work alongside your PR efforts.And it can help you attract media interest and win press coverage.May King shares all you need to know to get started with FOMO and how it transformed her life and business.Here are the key timings and topics covered in this episode: 3:00 - How May King became a FOMO creator.5:50 - What is FOMO?8:44 - How publicity works on social media.15.00 - What holds people back from creating FOMO. 19:04 - How to promote yourself without cringing.20:00 - What holds people back from promoting themselves.26.45 - Opportunities May King and her clients have enjoyed thanks to creating FOMO.34:03 - How can pet business owners use FOMO to their advantage?38.46 - Different ways to create FOMO including lives, photos, social media and on your website.43.32 - May King’s class inside the Publicity for Pet Businesses membership.47:00 - How to find out more about May King and FOMO.Links mentioned in this episode:Interested in signing up for the Membership Programme?It’s £57 a month or £627 for the year and you can do so here: Publicity for Pet Businesses Membership. If you’d like to find out more about May King, you can visit her website here: http://fomocreator.com/Follow her on social media:Twitter: https://twitter.com/maykingteaFacebook: https://www.facebook.com/maykingtInstagram: https://www.instagram.com/maykingtea/LinkedIn: https://www.linkedin.com/in/maykingtsang/

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