#94 - How to Turn Skyrocketing Costs into Opportunities for Growth with Grainne Mullins

What does it take to turn skyrocketing costs and near-insurmountable obstacles into opportunities for growth and community-building? Gráinne Mullins, the visionary founder and CEO of Grá Chocolates, reveals her unique approach to tackling these challenges head-on. From battling drastic increases in ingredient prices to dealing with soaring rent, Gráinne shares her story with raw honesty, turning her struggles into a source of inspiration and resilience. From her origins as a pastry chef to creating hand-painted Easter eggs that became an instant hit during lockdown, Gráinne’s journey is nothing short of inspiring. Her background in fine dining infuses every aspect of Grá Chocolates, from the use of premium Irish ingredients to the meticulous attention to customer experience. This episode is a celebration of local Irish businesses and the massive impact they have on the economy. By supporting ventures like Grá Chocolates, we contribute to a thriving business landscape. Don't miss this heartfelt and motivational conversation filled with valuable insights for entrepreneurs aiming to turn adversity into opportunity. Key points throughout include:  Discover how Gráinne Mullins transitioned from a fine dining pastry chef to the founder and CEO of Grá Chocolates. How a desperate LinkedIn post transformed into a viral call for support, resulting in a game-changing Kickstarter campaign. Insights into building a luxury brand from scratch. Survival amidst rising costs across the hospitality industry. The importance of supporting local enterprises and how Grá Chocolates is contributing to the Irish economy. Explore Gráinne’s ambitious plans for the future, including the construction of a new chocolate factory. KICKSTARTER LINK https://www.kickstarter.com/projects/grachocolates/chocolate- lovers-destination-in-the-west-of-ireland    Find out more about Gra Chocolates: grachocolates.com Get connected with host Finola Howard: https://www.finolahoward.com/ https://www.linkedin.com/in/finolahoward/ https://www.instagram.com/thisisfinolahoward https://www.facebook.com/thisisfinolahoward https://www.youtube.com/c/howgreatmarketingworks https://www.twitter.com/FinolaHoward  

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