嘉宾| 宸帆红人事业部 VP 萧萧主播| 互联网产品经理 刘飞这次跟一直在风口浪尖从事营销行业的朋友萧萧聊了聊，有点干，是因为我自己有点求知若渴。希望能对你有启发。录制时的茶馆偶尔有些噪音，抱歉。萧萧目前在杭还没有男友，可以关注一下。萧萧的即刻 ID：@萧萧Carol内容索引：从御泥坊、如涵到宸帆，5 年时间已经成了行业「老人」做好 KOL，要内容、人设、形象做到三位一体MCN 依附平台生存，遵循二八定律未来 MCN 的三个发展方向：品牌化、广告公司化、产业化MCN 冲击下，4A 公司也不好过了淘宝直播是大卖场，抖音是兴趣电商，更像综合体不同的渠道也承载不同的品牌目的，不单单是卖货能存活得好的新品牌，都是覆盖了定向的圈层和场景的一个波澜起伏的特殊行业下的职业感受片头曲：Where Are You Going (Live) - 海龟先生间奏：Smokebar - Romantic Love Songs Academy结尾曲：Fly Me To The Moon (In Other Words) (2007 MIX / 2021 Remastered) - 宇多田ヒカル商务合作&问题交流，请加微信： wocaishiliufei
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