Description
Yahoo奇摩匯集平台消費數據，整理出五大消費趨勢，包括體驗式消費意識、健康升級、二手永續消費、Alpha世代驅動購買影響力，以及AI科技應用等。 Yahoo國際消費者洞察暨數據分析部總監蘇建勳指出，今年雖然景氣不佳，但平均客單價與消費頻次皆成長，顯見消費者更注重生活品質與體驗。 - 撰文｜張如嫻 文章連結｜https://reurl.cc/nLKrqn - ★立即加入Podcast專屬交流社群 | discord.gg/ZCYX3MseRh -- Hosting provided by SoundOn
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