cost of inaction

…How far can you keep going if nothing changes? If nothing changes, how long does the business last, depending on the situation? So what I want to do is I want to go a little deeper of why all of this matters, but why cave on? Why are you saying the cost of inaction is important? Why is it the most important part of one of the sales process if done right?…

…If you don't learn how to get this part done right, you will lose deals, not because your offer isn't good, but because the pain of staying the same didn't feel real enough for your prospects. Today, we're talking about something that I call the cost of inaction.…

…And today we're talking about a silent killer in sales. The cost of inaction. Because if they don't feel what it's costing them to stay stuck, they will never move forward. Let's dive in. Welcome back to Pitch Me. I'm Kayvon Kay, your host, and this is episode two. And we're about to get into one of the most important yet misunderstood dynamics in sales. No…