Influencer

concept
3 mentions 2 recordings first heard Feb 2025 last heard 28 Jul ↑2 vs the 6 months before

Marketing approach using individuals with large followings

Trend

mentions per week · public audio 7d30d6M12M
2 · 23 Jul MarMayJunJulSepnow

Peak in the week of 23 Jul — 2 mentions across 1 series.

Moments

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UnknownLooking Outside · The past and future of brand influence | Business Brief · 3:29 · 28 Jul
…Or synthetic influencers in that world, right?…
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Jo LeporeLooking Outside · The past and future of brand influence | Business Brief · 1:13 · 28 Jul
…Over government leaders, politicians, business leaders, versus the consumer becoming the influencer versus just the recipient of the brand message.…
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George BonaciThe Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch · 20Growth: Inside Ramp's Growth Engine: How Ramp Became the F... · 24:15 · Feb 2025
…And that's run a lot of experiments. What is no one trying today that you think is interesting? I don't know if I can give away my secrets, but I think the honest answer is like on the B2B side. And I don't think this is super cutting edge, but influencer marketing, maybe like a year or two ago, this would have been a little bit more cutting edge.…
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