Journal of Theoretical and Applied Electronic Commerce Research
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1 mentions
1 recordings
first heard Jun 2026
last heard 13 Jun
±0 this month
Academic journal focusing on electronic commerce theory and applications
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newest first · ▶ plays the momentJayson (ListenPath host)Inside the Mind of the Music Industry: Understanding the Psychology of Listener Behaviour · More Followers, Less Connection: Why a Growing Audience Can ... · 2:01 · 13 Jun
…A peer-reviewed study published in the Journal of Theoretical and Applied Electronic Commerce Research found that genuine customer engagement, defined as active emotionally invested participation, is the strongest predictor of loyalty.…
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