licensing

concept
1 mentions 1 recordings first heard Apr 2025 last heard Apr 2025 ±0 vs the 6 months before

Legal business model allowing others to use intellectual property

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Alex HormoziThe Game with Alex Hormozi · Throwback: 4 Critical Traits of An Entrepreneur | Ep 504 · 2:14 · Apr 2025
…And he introduced me to the concept of licensing. I didn't know that that was possible. So for me, my deficiency was number one. It was an ignorance around what is possible in the universe. And so that's the same degree. It's the biggest threat most entrepreneurs have is they don't even know what they can do. And that's because, and this is the biggest handi…
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