Nielsen in Podcasts
companyNielsen, a global measurement and data analytics company.
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Mentions in Podcasts
So I was always kind of interested in, in the behind the scenes of how like television viewership and you know, kind of the, kind of the metrics and the data of, you know, how that is all compiled and all that kind of stuff, you know, working in the radio setting where we kind of knew what the Nielsen system was with the PPM system and, and,
So, I mean, a simple example is Nielsen, for example, does market research to scholarships.
So we work with Newstar and Nielsen and Axiom besides LiveRamp and, you know, a bunch of companies overseas as well.
Remember, YouTube accounts for 13% of all television viewing time in the U.S., the biggest share of any streaming service, according to Nielsen.
NPR's Netta Ulaby reports the movie from 1990 has been the top-ranked film by Nielsen for three out of the past four Decembers.
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