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Aaron Harper

👤 Person
407 total appearances

Appearances Over Time

Podcast Appearances

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

It's a million dollar business on a 20% margin is 200 grand, let's just say.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

It's going to take a lot more than 200 grand to get to a million dollars.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And the likelihood that the first manager that you hire or really any manager that you hire candidly is going to be able to take that business from zero to one with 80 to 100 grand salary.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

It's just crazy to me.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And so oftentimes this will happen where it's like, well, I can't leave my job.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And it's like, well, then don't sign a 10 year franchise agreement.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

That's going to obligate you to royalty minimums and like opening schedules and capital capex expenses, like all these things.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

But a lot of the franchisees that come into franchising are coming in under that guise and under that assumption.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And it's one of the biggest problems that we face as an industry.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

Yeah, so I'm super excited about this kind of like next generation of franchisors and franchise professionals.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

I think in a lot of ways, since franchising kind of like started and was commercialized in the mid 50s and McDonald's became like, oh, wow, like this can really actually work as a business model.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

I think what ends up happening is like during that time, you have people that are like, oh, well, this is a get rich quick scheme for me as a franchisor or franchisee.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And over time, as a result of a lot of kind of the way these things have been structured, you've had a lot of really big flops.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

You've had Quiznos.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

You've heard about Subway.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And everyone hears about these things.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

No one ever hears about the franchisee that's got 28 two-men-in-a-truck trucks that's making $16 million a year in his business.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

No one hears about that guy because he's just running this great business.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

They hear about these terrible, terrible things.

Finding Peak w/ Ryan Hanley
Franchise Secrets: From 0 to 326 Units in 18 Months | Aaron Harper

And what I'm really excited about is I don't believe that the next generation of franchisors has the same mentality as two generations ago of franchisors or even the Gen X generation.