AJ Ghergich

speaker

507 appearances 5 recordings 1 series first heard Oct 2025 last heard 17 Oct

AJ Ghergich’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 5 in all, peaking in Oct 2025 with 5.

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And the beautiful thing is everything you just described, everything we just talked about, is good for traditional.

It's still which is still drives the most of your traffic.

So it's it's a win.

Jeez, it's a win-win.

Um, but it is, it is a win.

And and SEOs have proven that we could you know, if I if I'm talking to a group of SEOs, I tell them, You've already done this.

You demystified the first black box, which was Google itself.

It didn't it came in disruptive technology with no m user manual and we

you know, demystified it and made a playbook for brands to follow.

And now it's pretty known and and widely followed.

We're gonna do the same thing with AI search.

And the good news is is many of the same behaviors will be beneficial for both.

And and the key like if you're like there's a lot of like argument like, well is it different?

Like is it AI uh AEO, GEO, SEO?

I don't care about any of that conversation, frankly, right?

Like it's missing it's missing the point entirely, in my opinion.

So but that's like industry speak for for us.

Um, but at the same time, doesn't matter what you call it, everything that we've just talked about would help.

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