Albert Preciado
speaker
144 appearances
2 recordings
1 series
first heard Jan 2025
last heard Mar 2025
Albert Preciado’s voice in public audio — every appearance, attributed to the second.
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Appearances
We'll bring people that are marketing experts. So we'll bring experts in every field. And then we'll have operations, systems, processes, information, sales, all of that. But one of the main things that I see lacking in seminars in general is operations, systems, and processes. I don't like doing anything that's not worth my hour.
So like if you're worth if you make X amount of money a month a year, you divide that by 2080, that's going to give you what your hour is worth. So if your hour is worth $1,000, then you shouldn't be doing anything less than $1,000 an hour. Some people are worth $15,000 an hour. So you should just value your time because you can't get it back.
And you want to focus on the big ROI, whatever returns you the most. So what I've learned making a lot of mistakes is hiring a lot of people. Grant Cardone, my mentor, he was my one-on-one mentor. I was his best student. And he'll tell you that if you ask him, he'll probably grin a little bit. But I love Grant Cardone. I have nothing bad to say about Grant Cardone.
And he, 11 years ago, I went to his first seminar, 30 people. And he told me, you got to grow your army. But it's risky growing an army because you got to pay them. And you gotta pay people, right? It's salaries and all that stuff. So now, we have over 500 people that work for us. And I have like four assistants. I have a driver now, security. We have five full-time videographers in-house.
Everybody's in-house. We have 40 salespeople on the floor. We have a full-time accounting team, processing team, SIL runs operations. I get to do the cool stuff. I shouldn't do that, huh? I get to do the cool stuff. So I'm doing podcasts with Dan. I'm going to parties, drinking nice champagne. I'm doing events. I'm recording stuff. So it's like the fun stuff.
But what I do mostly is the vision part. So I'm a huge visionary, but a huge visionary compared, I mean a huge visionary working along a strong operator and having strong team employees and Salesforce and running the right ads and all of that stuff. You create like an engine that runs without you and you step away and it's still printing money And you don't have to be there all the time.
And that's the best feeling. And that's when you can exit. That's one of the things that Patrick Bedavid, also a mentor of mine, one-on-one, 11 years ago, him and Grant were my mentors 11 years ago. And he told me, build your operation. So now I understand it. So he told me one thing that makes a lot of sense. If your business needs you 80% of the time, it's worth nothing.
But if your business runs 80% without you, then you built a business that one day you can sell. So right now, that's what I'm working on. And that's one of the big things that we're going to teach at Driven9, how to create a business that runs on autopilot. And it's a business that you can eventually sell.
And that's what I want to do because that's what my mentors have told me, build a business to sell.
Well, you should go to Driven9 because it's going to change your life. And there's a lot of new events. There's a lot of new coaches, influencers. However, there's not a lot of...
mentors speakers or events that the leader has been tested and what i mean by that is i hired uh glenn uh john maxwell paid him four hundred thousand dollars to mentor me one-on-one and and that included his private jet flying him and he told me one thing that i'll never forget a a leader that has not been tested cannot be trusted so you know me for a long time decades so i've been around for
20 years and I haven't gone anywhere. So I've been through the 2008 recession, you know, then then 2020 COVID 2023 was the worst year ever in my life. Most challenging, especially for real estate, because rates went up to like 910. This year is even more complicated than last year, but I figured it out. So when in business, you always have to figure it out every year.
Every year you have like a test. And when somebody gets through those tests over and over and over again, then that's somebody you should listen and learn from. So Driven9 is going to be filled with experts that have a lot of experience, have been tested. They know how to get through big struggles, big things when they get...
complex and and you have to fight figure things out you don't you're running out of money and all of that stuff that they need to figure things out in business that that's what we're gonna focus on 2009 and it's gonna teach you every single thing from marketing to sales to building your personal brand operation system process training how to hire how to fire the good the bad and the ugly about business
And then, Dan, whoever just sends a message or comments back, DMs on Instagram, whatever, Dan, or comments on the podcast, Dan, then I'm going to give them 50% off. Oh, perfect. So we'll put some call to action, and I'll send it to you, and then they can just click on the link, and then they get 50% off.
But money is very important.
We're going to talk a lot about money.
You can't force everybody to be successful. There's 8 billion people in the world. Not everybody wants to be like a billionaire. Like some people are happy just being average. Most people are.
I mean, it's really been 20 years. 20 years in the game. But as a business owner, 13 years. 13 years. All right.
You know, just a Mexican-American kid, first generation. I came here. My parents made me in Mexico, crossed the border for a better future, had me here. I was born here. I didn't speak English until I was seven. And former ESL student, special ed student, college dropout. Nobody gave me a shot to do anything in life. And then I just... dropped out of college, got into sales in mortgages.
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