Albert Preciado
👤 PersonAppearances Over Time
Podcast Appearances
So some people, friends, they tell me, hey, they're saying this about you. I don't feel comfortable. They're saying this. And I'm like, cool. Like, I would be worried if nobody was talking. Exactly. Yeah. But yeah, it's good. But once you get the sales part in, how good is the top sales closer if you don't have anybody to close? So that's why marketing is very important.
So some people, friends, they tell me, hey, they're saying this about you. I don't feel comfortable. They're saying this. And I'm like, cool. Like, I would be worried if nobody was talking. Exactly. Yeah. But yeah, it's good. But once you get the sales part in, how good is the top sales closer if you don't have anybody to close? So that's why marketing is very important.
And Neil talks a lot to me about that.
And Neil talks a lot to me about that.
So, for example, I built a big brand over the years. Like, we're going on Driven Event 9. And so it's a decade that I've been working on my brand. And it takes time and people want everything so fast, like they want to do it in one year. And when you've done it for 10 years, it's going to be good. And I told Neil, hey, Neil, man, you're a year younger than me and you have more money than me.
So, for example, I built a big brand over the years. Like, we're going on Driven Event 9. And so it's a decade that I've been working on my brand. And it takes time and people want everything so fast, like they want to do it in one year. And when you've done it for 10 years, it's going to be good. And I told Neil, hey, Neil, man, you're a year younger than me and you have more money than me.
Like, what's going on here? And he's like, Albert, I've been doing that for 10 years more than you. I started my first business when I was 17. And I'm like, and he said, yeah, you need 10 more years. And I'm like, shit, okay. So I get it. But then if you look at five years back, and you look at where you were five years back, you'll realize, damn, I've grown a lot in five years.
Like, what's going on here? And he's like, Albert, I've been doing that for 10 years more than you. I started my first business when I was 17. And I'm like, and he said, yeah, you need 10 more years. And I'm like, shit, okay. So I get it. But then if you look at five years back, and you look at where you were five years back, you'll realize, damn, I've grown a lot in five years.
And you look 10 years back, you're like, I've grown a lot in 10 years. But the thing is that we're such driven individuals that we want to get results so fast. And you have to be patiently aggressive. So you have to be aggressive like you are. You work a lot. But you have to be patient enough to understand that it's going to take 10 years, 20 years, maybe 50 years.
And you look 10 years back, you're like, I've grown a lot in 10 years. But the thing is that we're such driven individuals that we want to get results so fast. And you have to be patiently aggressive. So you have to be aggressive like you are. You work a lot. But you have to be patient enough to understand that it's going to take 10 years, 20 years, maybe 50 years.
Because some of these big, huge companies, they've been around for 50 years. Like a rocket mortgage, they've been around for 50 years.
Because some of these big, huge companies, they've been around for 50 years. Like a rocket mortgage, they've been around for 50 years.
Yeah.
Yeah.
Yeah.
Yeah.
Mm-hmm.
Mm-hmm.
Yeah. And to answer your question on the final part is because of the brand, like I had, I brought a, like a sales leader, you know, he leads my sales team, head of sales. His name is Casey and Casey Cox. And, and so he brought the blueprint and, And he knew a lot of sales guys. And when he brought those people in and the Blueprint combined with the brand, we just took off.
Yeah. And to answer your question on the final part is because of the brand, like I had, I brought a, like a sales leader, you know, he leads my sales team, head of sales. His name is Casey and Casey Cox. And, and so he brought the blueprint and, And he knew a lot of sales guys. And when he brought those people in and the Blueprint combined with the brand, we just took off.