Alex Hormozi

authority, which is like, okay, if you have your wife or husband who needs to be on the call, I'd recommend you guys do it together because sometimes you got one person who has the taste, another person who handles the money.

Like you want both of you guys on the call.

And then from a need perspective, they're here so you don't have to cover that one.

They have pretty high intent of watching railing videos.

And then it's just timing.

So it's like, hey, and also I just want to know, basically, what's your timeline in terms of getting it installed?

And if we were to get it shipped out to you, how fast do you need it?

And I like thinking, how fast do you need it?

Because that way we can try and push the urgency in the sale to get them to buy.

But it basically, this is it.

So it's like, we have our, we have our hook at the beginning.

We have our proof promise plan picture.

And then we set our expectation to open loop to the end.

We have how you pick the hand railing.

And then we say, cool, now that you like that, if you're like, if you're like, I'm not sure, it's like, that's why we have the call.

Because listen, it's an important decision.

It's gonna, you know, change the way your house looks.

And I've done this a lot of times.

And I tend to, you know, I can, I can shepherd you through this process really well.

Okay.