Alex Mehr

So for example, in some of the tools, you mentioned Lovable.

Lovable does not build a mobile app.

It's like iPhone, Android app.

We do.

There are other tools that build iPhone, Android apps, but what you need to do, the user needs to do is to, once they build it, they need to download it, compile it on your computer, which right there, I lost 95% of the population, and then connect it.

So we went through insanity to have direct connections to App Store and Play Store so that the users do not have to download code and have a local version compiled and then upload.

It literally does it from the platform directly to iPhone and Android, as an example.

So I am going through, this is literally when I say you would be like literal great avatar for us.

I'm putting myself in the shoes of the user who doesn't have an engineering team, doesn't know how code works.

and also marketing, so it's like the whole spectrum.

I wanna go all the way from idea to walk you through all the way to have a product market ready and CRM everything built in, okay?

And I'm literally going step by step and I'm trying to remove all complexity, all complexity.

And obviously, no AI tool is perfect.

So it's like as we go through it, I'm like every week we roll out new things and I remove friction here.

I remove friction there.

I make this a little bit.

Now our platform tests its own build.

And it actually, if you build something, you see it like says detected an error, tries to fix it.

And it's like, because I don't want the user to even see a code error snippet and then say fix it.

I'm like, I remove that.