Alex Pall

We've always been doing the most to kind of try and get our music out there.

And when we work with a lot of other artists, we found the majority of them were like pretty disorganized and were just in pursuit in a different way than we were.

And I think there was some kind of sense of familiarity and comfort and like-mindedness that we found with tech founders that pulled us deeper into the space.

So we did a bunch of private investing.

Just yourselves?

ourselves, deal by deal, whatever, conceptualized the idea to start the fund.

And then like Alex said, when COVID happened, we were kind of putting it together in 2019 before COVID happened.

But I don't know what would have happened if COVID didn't happen because we were also prioritizing writing an album at that time.

And all of a sudden we had time to raise a fund on Zoom and write an album in the studio.

Tech investing, you just get a front seat view of the future.

It's the most stimulating show you could watch.

It favors the optimistic, which we're artists.

We like to dream about things that don't exist yet and building a world.

And I think we didn't know it would be a lot of cybersecurity platforms, but...

Now we got to secure all those things.

I've been thinking a lot recently about how

The relationship between an artist and a record label is basically the same as a founder and their investor.

And I think about how we are now in the other seat and we are now on the label side investing in these companies.

I think how I think about we've been really fortunate to work with.

We've been at Columbia Disruptor for nine years.