Alex Silverberg

speaker
172 appearances 1 recordings 1 series first heard Feb 2025 last heard Feb 2025

Alex Silverberg’s voice in public audio — every appearance, attributed to the second.

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And there's also potential for things that are outside of our control that just kind of tank all our efforts and all our blood, sweat and tears that we put in here.
So I wanna leave viewers here with a couple of kind of pats on the back and and assurances here.
Google has said in their documentation that
SGE is a jumping off point for topic and query research.
They say it may provide the initial answer, but the idea is to provide places for users to go deeper on a particular query.
Now everything we've seen from the experimental phase of SGE has shown us that yeah, okay, wow, sometimes the sources aren't there.
That's not good.
That my website's gonna tank now and it's gonna take all my traffic.
Or like, why is it showing this?
This is wrong information.
Just know anything you're seeing is not final.
It's not what we want to see, and it's not what Google wants to see.
And they're constantly working on it.
That's why there's been so many core updates.
They want to prepare the data for this LLM.
They want to make sure that everything that they're showing is not only the best query for the user.
but is also meeting their quality guidelines as well.
And then the other point I would have for any SEO is if you're a good SEO, no matter what these changes, you're gonna be okay.
Because good SEO
isn't really about adapting to the changes that Google makes on a monthly basis.
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