Allan Willie

speaker

197 appearances 1 recordings 1 series first heard Jul 2017 last heard Jul 2017

Allan Willie’s voice in public audio — every appearance, attributed to the second.

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Top Founders · 710: How This SaaS Company is Using $20 Million to Scale · 4 Jul 2017 podcast

The CAC is still totally healthy.

So, I mean, we're still looking at sub or higher than, I think, $2,500.

You mean for your lifetime value is $2,500?

Yeah, sorry.

That's right.

So CAC is still around $700, $700 or $800.

So we're still running very, very efficiently.

So LW to CAC is still relatively healthy, although that's come down a little bit as well as we spend more on advertising.

And then our CAC payback period as well is still sub 12, which is awesome.

So, you know, I think you need to look at all of those things in concert and try to figure out, you know, what's happening and why is it happening and do I need to adjust?

We're probably about, it's hard to tell these days.

We just had three new people start this morning.

So I think we're about 90.

Of course.

We're actually moving into an awesome new space in November.

It's an old movie theater.

They've leveled the floor, but it's just this gorgeous space downtown Ottawa.

So we're working with the architects right now, and that should be able to hold up to about 130, 140 people.

So, you know, it can't come too soon.

It's going to be a super, super spot for sure.

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