Allie K. Miller

Charged by outcome.

Charged by retainer.

Yeah.

Charged by project.

I hope my lawyers ain't listening.

The shift that's happening.

So that's on the time side.

And on the money side.

People are not looking at these tools going, oh, but it's $20 a month and I don't know, or $200 a month or $10,000 a month.

They're looking at it compared to the outcome and the value that these things can generate.

That's why I'm talking about that productivity is kind of a trap.

Like it's obviously important,

But the idea that you can have AI help you create a brand new business line, like I'll give you this as an enterprise example.

But IKEA, they released an AI chatbot that was able to answer 47% of their questions and they did not need the humans that they had before.

They didn't need all of those humans.

So 8,500 customer support agents were no longer needed in the customer support role.

But they had 8,500 people that were crazy smart on the IKEA catalog, which is insane, as you know.

And they had always wanted to create an interior design business line.

So they re-skilled them into interior designers that were AI supported.

And so AI is coaching them in the process.