Amelia Lerutte
speaker
5,572 appearances
12 recordings
1 series
first heard Sep 2025
last heard 18 Mar
Amelia Lerutte’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Nov 2025 with 3.
Appearances
Same thing goes for inbound.
We segment ruthlessly to the point of
I am updating these segments literally every day.
I literally will go through like our our website visitors, I'll resegment folks that are
Opening emails, I'll segment folks again, I'll do folks that are have or that are already customers of ours, but maybe haven't logged in when they need to.
So I ruthlessly segment and then I make sure that the context I give each agent is hyper tailored to that person, to that audience to make it have a better response rate versus just having it be one big brain of an AI agent.
Yeah, you do.
Yeah.
Like a yeah, exactly.
Like an ops person or like a marketing manager.
You kinda you have to have the wherewithal to know to segment versus a lot of them by default to that point.
Jason will do it just as one big brain.
Like it'll say, Okay, just run one campaign and keep adding leads to it, right?
That's the wrong way to go about it.
Again, not that it won't work to some some effective degree, but we have seen now, because we've run these for 10 months now, it just works a heck of a lot better to have it set segmented and have the context that you're giving the agent hyper specific to that segment.
Okay, number four, can and this is this is what we have found to be true kind of early on, but it's still true today, which is consistency beats brilliance.
And what we mean by that is it does not need to be the best email on planet Earth.
And you should not expect the email or the best message if it's a messaging agent or the best.
Text message or the best phone call.
It does not need to be the best.
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