Amelia Lerutte
speaker
5,572 appearances
12 recordings
1 series
first heard Sep 2025
last heard 18 Mar
Amelia Lerutte’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Nov 2025 with 3.
Appearances
They're like, oh, well, you know, we're just test, we're testing copy that we haven't used before.
We're trying something new.
I think that's the wrong way to go about it.
I think you should have something that marginally works and then use the AISDR to get scale out of it.
Yeah, I would agree a hundred percent.
I think a lot of these tools too, if you haven't looked at them or maybe you haven't fully run one yet and you're just going to deploy one.
A lot of what you'll see is sometimes I think the vendors will try and steer you somewhat in the wrong direction, which is why I don't think the tool matters as much, as long as you know, like you should be using it at the very start for things that are already working.
Like a lot of vendors will tell even some of our vendors will tell you, oh, you can just use it for pure outbound.
It's fine to test things.
But then when you go look at the response rates, of course it's going to be lower than something that's working, um, something that you know that you want to give.
scale to maybe something that you know your human AE's or SDRs won't do.
Like
I do think that's that's a little bit of a trap to be wary of is I do think sometimes the vendors will try and say that they've had good success with other customers on doing, you know, new use cases, just rolling out brand new, you know, just completely cold outreach.
And yeah, to some degree does that work?
Sure, but you might be disappointed with it too if you only do it that way versus scaling out something that you know already works.
Yep.
I would say, yeah, the magic or the magic unlock of these tools is using it in a way different than those older tools, right?
Like different a way than like the outreaches or like the sales laughs of the world.
Like
Those were purely, you know, spool up, ducal outbound, at scale, kind of see what results you get.
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