Amelia Lester

But then you pointed out that it doesn't have to be forever.

There are seasons for things.

You don't have to quiet quit forever.

Yours is green.

We don't love it.

Just because it's the number one movie, it doesn't mean that we love it.

I think this is a classic example of how the attention economy is changing how we consume stuff.

I find their whole shtick intensely irritating, but this movie is very much on my radar and I will watch it shortly.

And I think it's a sign that nowadays we don't look at something because we necessarily like it.

We look at something because we are repulsed.

We love it.

We hate it.

We're annoyed by it.

We're certainly not indifferent to it.

But it's not boring, right?

It's never boring.

And in fact, Taylor Swift, the genius that she is, sort of encapsulated this nicely when she was asked on her press tour for her most recent album what her response was to the haters, essentially, to people who said that they didn't like the album.

And what is so interesting about that is that she did not do an album tour for her last album, Tortured Poets Department, but she did do one for this album because she understood that if people aren't looking at you, you are losing.

No, I find it cringe because it feels like they're just trying to sell me something and they're dressing it up in this incredibly disingenuous shtick.

I just think that they're in character.