Amy Hay

And the two biggest, not complaint, well, I guess the two biggest issues farmers have when they come to me is how to find customers. They're like, I have this amazing product. Everyone who buys it says it's fantastic, but I can't find new customers or more customers. The other one is pricing. So we go over those a lot.

And the two biggest, not complaint, well, I guess the two biggest issues farmers have when they come to me is how to find customers. They're like, I have this amazing product. Everyone who buys it says it's fantastic, but I can't find new customers or more customers. The other one is pricing. So we go over those a lot.

And the two biggest, not complaint, well, I guess the two biggest issues farmers have when they come to me is how to find customers. They're like, I have this amazing product. Everyone who buys it says it's fantastic, but I can't find new customers or more customers. The other one is pricing. So we go over those a lot.

But finding customers is you have to know who your customer is first, too, that you can't just You can't just keep on advertising or saying I have beef for sale. I have beef for sale because that's not going to appeal to people. Whereas if you post, I don't know, save money on groceries, you're going to get every mom within like a whatever mile radius going, oh. save money on groceries.

But finding customers is you have to know who your customer is first, too, that you can't just You can't just keep on advertising or saying I have beef for sale. I have beef for sale because that's not going to appeal to people. Whereas if you post, I don't know, save money on groceries, you're going to get every mom within like a whatever mile radius going, oh. save money on groceries.

But finding customers is you have to know who your customer is first, too, that you can't just You can't just keep on advertising or saying I have beef for sale. I have beef for sale because that's not going to appeal to people. Whereas if you post, I don't know, save money on groceries, you're going to get every mom within like a whatever mile radius going, oh. save money on groceries.

And then when they delve into that more, they'll realize that you're funneling them into buying a quarter beef. Um, so you're not saying buy my beef and people go, I've just been to Costco. I'm done. Keep scrolling.

And then when they delve into that more, they'll realize that you're funneling them into buying a quarter beef. Um, so you're not saying buy my beef and people go, I've just been to Costco. I'm done. Keep scrolling.

And then when they delve into that more, they'll realize that you're funneling them into buying a quarter beef. Um, so you're not saying buy my beef and people go, I've just been to Costco. I'm done. Keep scrolling.

But that big hook or that big kind of reason is save money on groceries or drop 10 pounds, which is a huge one because everyone wants to drop 10 pounds, but it's, you know, drop 10 pounds, prioritize protein, buy a quarter beef and but you're funneling them into your world by giving them answers to what they want.

But that big hook or that big kind of reason is save money on groceries or drop 10 pounds, which is a huge one because everyone wants to drop 10 pounds, but it's, you know, drop 10 pounds, prioritize protein, buy a quarter beef and but you're funneling them into your world by giving them answers to what they want.

But that big hook or that big kind of reason is save money on groceries or drop 10 pounds, which is a huge one because everyone wants to drop 10 pounds, but it's, you know, drop 10 pounds, prioritize protein, buy a quarter beef and but you're funneling them into your world by giving them answers to what they want.

Yeah. Whatever works. Yeah. But yeah, it's, um, that makes sense.

Yeah. Whatever works. Yeah. But yeah, it's, um, that makes sense.

Yeah. Whatever works. Yeah. But yeah, it's, um, that makes sense.

That's only a, so that's one character trait, if that makes sense, that we teach that you have to appeal to like five or six character traits. And one of them is know where your food comes from. But then one of my best customers for our ranch is, I hooked him in with, it was, did you know red meat has more creatine than a supplement? And I was targeting carnivores and gym goers.

That's only a, so that's one character trait, if that makes sense, that we teach that you have to appeal to like five or six character traits. And one of them is know where your food comes from. But then one of my best customers for our ranch is, I hooked him in with, it was, did you know red meat has more creatine than a supplement? And I was targeting carnivores and gym goers.

That's only a, so that's one character trait, if that makes sense, that we teach that you have to appeal to like five or six character traits. And one of them is know where your food comes from. But then one of my best customers for our ranch is, I hooked him in with, it was, did you know red meat has more creatine than a supplement? And I was targeting carnivores and gym goers.

And he was like, oh, really? And then he went through all that material and ended up calling me and buying a side of beef and he buys a side of beef every two months and then he told all his friends at the gym and i think we sell six sides of beef every two months just because of that post about uh creatine and red meat yeah what do you think your average age is of your buyer it's um 43 hmm

And he was like, oh, really? And then he went through all that material and ended up calling me and buying a side of beef and he buys a side of beef every two months and then he told all his friends at the gym and i think we sell six sides of beef every two months just because of that post about uh creatine and red meat yeah what do you think your average age is of your buyer it's um 43 hmm