Anaïs Cayo

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177 appearances 1 recordings 1 series first heard Nov 2024 last heard Nov 2024

Anaïs Cayo’s voice in public audio — every appearance, attributed to the second.

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Hi, thank you for having me.

Well, I'm director of content marketing and production.

I sit in the marketing department.

So my boss is the VP of all of marketing.

What's different about our team is that we actually promote all types of programs.

So not just news and public affairs, but also our dramas, our documentaries, our nature shows, everything that's under the general audience umbrella.

So we don't touch PBS Kids.

That's a completely different digital team.

But anything for, I guess you would say adults, we promote and work with stations to have them promoted as well.

Yes, no problem.

So PBS has about 300 plus stations.

It is partially funded by the government, but it's also mostly funded by viewers like you.

You can remember that saying, you see it at the end of some shows.

There's also funding that comes in from foundations, but I would say our main focus is members who donate to their local stations.

And then they, in turn, the stations provide their station dues to PBS headquarters, who then acquires content.

So it's kind of a cycle, a flywheel, if you will, of how to provide support.

Yeah, so that's kind of the super quick overview.

And we are based in Arlington, Virginia, next to HQ2.

So that's been an interesting couple of years.

So we're close to Washington, DC.

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