Andy Frisella

Okay.

It's a shit show all the time.

There's no real entrepreneur.

I don't care if they're selling, you know, a seashells or Jeff Bezos where their shit isn't chaotic.

It's a chaotic choice of a profession by nature.

And it takes someone who is either very good at handling chaos or someone who can acclimate to handling chaos to do it.

And, uh,

You know, the first few years you do it, it's going to stress you the fuck out.

But just like anything, we talk about performance acclimation.

Once you start to live in that, it becomes just normal and you don't get like freaked out or stressed out.

And I know that's hard to I know that's hard to imagine now, but you start to get to a point where you're like, OK, this is just the way it is.

And

when you address these fires to your question, you have to be good at

trying to figure out where the priorities are in the heat of the moment, okay?

It's no different than, like, you're in a battle, okay?

And you're running a platoon, okay?

And we have this plan, and the plan is we're going to sneak up the mountain and we're going to do this shit.

But we get halfway up the mountain, and we find out they already thought of that, all right?

And they're kicking our ass.

Well, then we got to make a fucking move, and we got to pull everybody back.