Anna Maria Andriotis
speaker
3,396 appearances
52 recordings
1 series
first heard Jul 2017
last heard Dec 2022
Anna Maria Andriotis’s voice in public audio — every appearance, attributed to the second.
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Appearances
when customers use credit cards for purchases of less than $5.
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She had to think about it a lot before making this decision, but essentially she made this decision because her cash sales fell and the credit card purchases increased at her shop during the pandemic.
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And what she was basically telling me was, look, my business is made on the pennies.
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On a $5 ice cream, 25 cents is a big chunk of the margin.
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Essentially, what just sounds like pennies or just small amounts, you know, when we hear the numbers or read them, for business owners, especially those who are doing this on their own, independent mom and pop shop type places, this can be a big difference.
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Also, it's worth noting, you know, the difficulties that merchants have.
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in negotiating the fees that they're paying.
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If you are a small business owner, I mean, they're almost, if not entirely, non-negotiable.
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So when there's little room to negotiate over fees and you're a small business and you've been hit hard by the closures early on in the pandemic and just in general hit hard financially over the past year,
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You're looking to try to save wherever you can.
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And this is one big line item that many small businesses are increasingly looking at.
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That's right.
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There have been several changes over the last nine or so years with regards to what is and isn't allowed with surcharging in the U.S.
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Visa and MasterCard lifted a long-running ban on credit card surcharging in 2013.
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That was as part of a class action settlement that they were involved in back then, dealing again with the merchants.
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But there are different rules by states.
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So in many states, surcharging is permitted.
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But there are still a small number of states where surcharging is banned.
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It is worthwhile to note that in recent years, several states, some of the most populous states, have moved to essentially lifting or substantially modifying their surcharge bans so that
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Showing 941–960 of 3,396 · page 48 of 170
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