Anthony Geisler

Over the next four years.

So when you look at it, you say, okay, there's a massive, right?

Whatever piece of that you're going to own, right?

But there's a massive go-get, right?

So obviously you want to start a business where there's demand for people and you know there's demand.

And then you, you know,

do your best to go out and fill that demand it was even and i looked at that in the boxing space right there was nobody out there there's no brand name in boxing right boxing gyms were not a new concept um pilates gyms were not a new concept there was pilates everywhere um and when we created club pilates we created that at scale because there was no one at scale

Right.

And now today, you know, I think the second largest business that I that I can think of behind Club Pilates is probably Solid Core.

And they're probably 90 percent smaller.

By locations.

I think last time I checked, they were, you know, at about 150.

Yeah.

And even after us building, you know, a thousand plus stores with club Pilates, you know, we came back with sequel and we just launched Pilates addiction, which is a, you know, a high intensity Pilates workout on a gold machine.

Um, so pretty cool led lights and, you know, kind of think of what soul cycle did to cycling is what Pilates addiction is, is doing to Pilates.

And we've sold 300 of those, um, in the last several months, just kind of out of the gate.

So there's still, um,

massive demand.

Um, and then we're seeing those stores open really well, really strong.

So that's the great thing.