Anya Cheng

speaker
611 appearances 2 recordings 2 series first heard Jun 2026 last heard 8 Jul

Anya Cheng’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
1 · Jul OctJan 26AprJulnow

Recordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 1.

Appearances

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How do we get one award was that we start with what people will ask, and then we put together some of the answers and the questions from marketers.
We ask our human stylists.
They provide a point of view on those answers, which you couldn't find it on the internet, which would bring our proprietary data.
But then from those answers, we use augmented with AI.
So AI feeds more information, becomes those amazing features
content, which you could be putting on our product detail page.
Or you see this shirt, you should pair this shirt with the other shirt.
And then you link to the blog page with internal linking from these white shirts, you link to this blog talking about how to wear a white shirt, but not boring.
And then we send this information when customers are renting clothes, we send the styling notes.
So then when they open their package with rental clothes, you also say, hey,
Mr. Key wear these with these another brown shoes you will be perfect for day night but if you don't want to go to day night want a more casual white sneaker is your perfect bet so you also have this information and customer provide feedback feedback of the clothes customer buy the clothes or customer browsing on the site who haven't signed up they also click around and read the information and all of those information
feedback to the AI again.
So the AI generating better content and our human styles are revising again.
So it's a flywheel that is human, AI, human, AI, human, AI.
And that's how we were able to make this amazing content that include proprietary data and also attract a lot of impressions from Gemini and ChatGPT.
That's right.
And these become incredibly important.
And so one concept that you should know in the era of AI, data is a goal.
Because AI only grow with proprietary data.
If you don't have a proprietary data, which means whatever you're using through Gemini or ChatGPT, you can still do a great job for productivity, but it's going to be unlikely that you become a true AI native company.
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