Anya Cheng
speaker
611 appearances
2 recordings
2 series
first heard Jun 2026
last heard 8 Jul
Anya Cheng’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 1.
Appearances
This is what I'm selling.
Tell me what should I wear?
They tell a lot more context, right?
So you have to think about what people will be asking
Then those AI tools, AI search engine, AI chatbots, and come up with an answer that you think will be relevant to the questions.
Then you put those questions on your website, for example, become blog, or you partner with bloggers on those.
I think the content continues to be important.
The podcast, the PR, the blog.
However, I think how it becomes structured becomes different.
For example, instead of saying that as a third party's view of like fashion, this year's most trendy color, by the way, is red.
is a mocha, which is a light brown.
And last year was the red wine color, maroon.
So instead of thinking about these, you think about, for example, with our fashion, like stylists, to write something which we say is actually from the stylist, with stylist's point of view, it becomes much more relevant nowadays.
And that's how we were able to won American Marketing Association.
Last year, we were the best campaign of the year because we get 10 million impressions from ChatGPT without spending any money.
I think it's less important than before, but it's still a component of search engine optimizing because chat GPT today is still calling Google.
So whatever you ran high on Google still fit into chat GPT.
You just on top of what's in the past, there are more stuff.
And also whatever information is proprietary become even more important.
I will give you an example.
Showing 161–180 of 611 · page 9 of 31
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