Ben Carlson

speaker

1,555 appearances 4 recordings 4 series first heard Apr 2026 last heard 11 Jun

Ben Carlson’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 4 in all, peaking in Jun 2026 with 2.

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So your little inputs into it, your household is not representative of it at all, probably.

And that's hard for people to wrap their head around.

Wall Street loves to quantify risk and put a number on it.

I learned that early on in my career, like, oh, everything has to be a number.

There has to be a risk score or a probability or something.

It has to be verified.

And I think for most people, risk is qualitative.

It's harder to wrap your head around and put a data or a number on it.

That's the hard part for people because a lot of it does come down to the emotions.

The risk profile is determined by your willingness, need, and ability to take risk.

I think need and ability, you can quantify a little bit.

What's the expected return on need to reach my goals?

And my ability to take risk is like, where am I sitting right now?

What's my net worth?

What am I saving?

How much do I make?

That stuff you can quantify.

The qualitative side is like the willingness to take risk.

Because some people have the ability.

Some people have a lot of money.

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