Brad Fishman

speaker

2,160 appearances 6 recordings 1 series first heard Oct 2010 last heard Mar 2012

Brad Fishman’s voice in public audio — every appearance, attributed to the second.

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Franchise Today · How Has Social Media Really Affected PR? [REPLAY] · 8 Dec 2011 podcast

I leave a week from Tuesday for uh for LA for the IFA franchise development session where I'm a sponsor with a few other companies.

Then we go write right to the West Coast Franchise Expo, then I go right to Vegas to the Franchise Times restaurant finance conference.

So over that period I'm probably gonna run into a tremendous amount of people in the franchising space.

Um, I used well, being in the franchise and unfortunately we spend so much time in Vegas.

I used to always love blackjack.

I'm a blackjack guy.

And but I I was there, you know, I'm there six to eight six to ten times a year.

The excitement ain't is the excitement isn't there as much for me anymore like I we used to and I used to find that's one thing I kind of

I I'm disappointed about because

there's nothing more than I used to like to do to sit at a black jack table.

But uh those days are over.

Well, you just asked a fabulous question and this is something we are

asked all the time.

And I would probably say about sixty p sixty to seventy percent of my clients are using our firm

probably I won't say exclusively, but pretty heavily weighed towards

lead generation.

And um then I've got c clients of mine that

will not d allow us to do anything with lead generation because of part of our fee will be paid out of their marketing funds.

And it's really to help the franchisees on a local level and build their companies.

I mean build their franchise locations to increase sales.

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